Colombia strengthens its position in the LGBT segment during Festuris Gramado

What was Colombia's experience like participating in Festuris again?

We're here for the third year in a row. As Colombia, we're participating in the LGBT segment. Perhaps what we like most about Festuris is its division into niches and specialties within tourism. We always take advantage of this approach to bring specific information about each segment.

The LGBT segment in Brazil is much more advanced than in other Latin American countries. It's a market that's already several steps ahead, which is why we're coming with a very specific proposal, highlighting destinations like Medellín, Bogotá, and Cartagena, which offer specialized spaces—bars, restaurants, nightlife, gastronomy, and culture—suitable for this audience. And, as always, we aim to showcase Colombia as a beautiful country where diversity and acceptance are essential parts of our identity.

What kind of response did they receive from the visitors and professionals who visited them?

The space inside the fair is beautiful, as always. I love the organization, the atmosphere, and the fact that everything is more spacious this year. I'm very happy with my table and the lounge. The coffee and academic presentations have also been a great addition.

It's a shame about the rain and cold, which made it a little difficult to keep to the schedule, but overall we're super happy, as always.

What are ProColombia's short-term plans and how does this participation relate to upcoming actions?

Festuris comes at an ideal time, helping us prepare for our Colombia Travel Mart (CTM), which takes place in February. It's the perfect opportunity for a final meeting of the year with industry professionals, especially those we're inviting to participate in CTM 2026 and ANATO.

In this way, the fair allows us to maintain fresh contact, encourage registrations on the platform and ensure an excellent turnout from November to February.