During the event, more than 2,200 business meetings took place, with the participation of 104 sellers and 114 buyers, who established key connections for developing new business opportunities. “For this edition, the country's most important DMC Travel Agencies were present, which promotes and connects Colombia's regions in the international market,” commented Paula Cortés Calle, Executive President of ANATO
In the role of seller, the meeting included the participation of tour operators from significant regions of Colombia; boutique hotels; coffee farms; glamping sites; rural accommodations and renowned hotel chains; travel insurance companies; theme parks; travel agencies; and technology platform companies. All of them came from regions such as Cali and Valle del Cauca, Córdoba, San Andrés and Providencia, the Coffee Region, Pasto, Cundinamarca, Tolima, Antioquia, Cauca, Huila, Cartagena, and Magdalena.
“At ANATO, we are committed to the integration of the entire tourism value chain. Therefore, these spaces are fundamental to boosting the sector's growth and showcasing the diversity of experiences that the country offers,” concluded the trade association leader.
Source: ANATO.