Avianca and other brands join forces to fulfill the dream of a family from Cali

The initiative arose after a video of a family from Cali celebrating New Year's inside a cardboard airplane went viral on social media

(Source: Avianca)

Avianca believes that flying connects stories, dreams, and families. That's why, upon learning the story of 11 people from Cali, members of two families, who decided to come together and celebrate the New Year inside a cardboard airplane, the airline decided to support them and make their 2026 wish a reality.

On January 6th, the company met with the families at Alfonso Bonilla Aragón International Airport, where they enjoyed a unique experience designed specifically to fulfill their New Year's wish. The initiative involved several brands that joined together to reward and recognize the family's creativity.

Avianca provided round-trip tickets to Santa Marta for all members of the family, as well as two scale model airplanes as a symbolic memento of this story.

Despegar was responsible for providing a complete destination experience, which included four days and three nights' accommodation at the Hotel Irotama in Santa Marta, ground transportation during the stay, and tourist activities such as a city tour. The brand expressed its pride in joining an initiative aligned with the essence of its purpose.

With the support of TOTTO, Bazy+ 10kg suitcases were given to the family members, reinforcing the brand's commitment to accompany travelers at every stage and turn every trip into an opportunity to dream big.

Through these kinds of collaborative efforts, and throughout its 106-year history, Avianca has worked to bring people closer together, create memorable experiences, and make millions of reunions possible. The company highlighted its satisfaction in helping these families from Cali realize their dream and contributing to the creation of a memory that will last a lifetime.

Source: Avianca.

 


 


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