Excellence in hotel quality: BWH® Hotels LATAM auditors are recognized globally
Two professionals from Latin America were recognized in December 2025 for their technical performance and regional contribution within the international network
In December 2025, Marcelo Chagas and Aimee Rojas were honored with the Accuracy Champion award, a recognition given to the leading standards assessment specialists within the BWH® Hotels network worldwide. Out of a total of 44 active professionals globally, only five received this distinction, and two of them represent Latin America, reaffirming the region's strong position within the company's global ecosystem.
“It is a tremendous honor to be among the five professionals recognized internationally,” said Marcelo Chagas, Director of QA, Design & Training LATAM. “Sharing this achievement with Aimee makes it even more meaningful, because it reflects teamwork and a strong commitment to operational excellence.”
Source: BWH® Hotels
The Quality Assurance LATAM team is responsible for the inspection and evaluation of more than 70 properties in the region, guaranteeing compliance with the minimum standards of the 18 brands that make up the BWH® Hotels portfolio, including its luxury offering WorldHotels™, without losing sight of the identity, authenticity and cultural particularities of each destination.
“Validating what a standard represents for the guest is just as important as understanding the local realities of each property,” said Aimee Rojas, Regional Service Manager & QA Specialist LATAM. “This direct contact with different cultural contexts and operating models allows us to apply brand guidelines consistently, respecting the essence of each hotel.”
Source: BWH® Hotels
Above & Beyond Recognition
In addition to the Accuracy Champion award, Marcelo Chagas, who has 13 years of experience with the company and leads the regional area, received the Above & Beyond certificate, becoming the only professional to obtain this highest recognition within the international Quality Assurance program of BWH® Hotels.
The award is given exclusively by the global team of the area and recognizes those who consistently exceed the expectations of their role, demonstrating leadership, strategic vision and operational excellence.
“I always highlight the work of the Latin American team and the extraordinary level of their performance. It is a privilege to have them as part of our global family,” said Adam Falkenberg, International Quality Assurance Analyst at BWH® Hotels.
This set of distinctions reinforces the strategic role of the area as a fundamental pillar for operational consistency, developer confidence, and guest experience in a region characterized by its diversity and dynamism.