Minor Hotels launches The Wolseley Hotels brand with a flagship hotel in New York

Minor Hotels announced the global launch of its new luxury brand The Wolseley Hotels, whose first property will open in New York in early 2027.

Located steps from Bryant Park in Midtown Manhattan, The Wolseley Hotel New York will mark the brand's global debut and solidify the city as The Wolseley Hotels' flagship destination. The opening will also represent the first US arrival of The Wolseley restaurant and bar, bringing one of London's most iconic culinary institutions to the international stage.

Strategic expansion

As the brand's inaugural property, the hotel marks Minor Hotels' entry into the luxury hotel segment in the United States. The New York flagship will lay the foundation for a selective global expansion, with future openings planned in some of the most cosmopolitan cities in Europe, North America, Asia, and the Middle East.

Each destination will be carefully chosen to preserve the brand's distinctive identity, where gastronomic excellence, elegant design, and refined service converge.

Dillip Rajakarier, Group CEO of Minor International, stated: “The launch of The Wolseley Hotels marks an exciting chapter for Minor Hotels. Inspired by the enduring success of The Wolseley in London, our vision is to create hotels anchored in culinary excellence, architectural character, and a genuine sense of occasion. The Wolseley Hotel New York establishes our first flagship hotel and sets the standard for the brand’s global expansion.”

The hotel will occupy the historic building located at 130 West 44th Street, originally built in 1905 as The Lambs Club, designed by the renowned architectural firm McKim, Mead & White. Traditionally associated with Broadway's creative community and the city's cultural elite, the building maintains a strong connection to New York's theatrical and artistic heritage.

Combining British sophistication with the city's cultural energy and architectural heritage, the property will usher in a new era of luxury hospitality in one of the world's most dynamic urban destinations.

Elevating luxury in Midtown Manhattan

The Wolseley Hotel New York will feature 76 spacious rooms and suites, designed to blend classic elegance with understated contemporary style. The project will incorporate refined interiors, thoughtfully designed layouts, and bespoke craftsmanship that reflects the brand's distinctive identity.

At the heart of the hotel will be The Wolseley New York, the brand's first location in the United States and its culinary flagship in North America. The restaurant will serve as the hotel's main social hub, continuing the tradition of grand European cafés inspired by The Wolseley Piccadilly. The space will offer all-day service, signature cocktails, and a vibrant, elegant atmosphere.

The project will also include an intimate speakeasy bar on the wine cellar level, designed to offer a more private and atmospheric experience, as well as a completely renovated wellness center that will reflect the brand's commitment to a holistic vision of luxury and guest comfort.

A legacy reinterpreted for a global audience

The Wolseley Hotels brand is inspired by its London namesake, renowned for its Art Deco elegance, refined hospitality and reputation as a meeting point for cultural, business and social leaders.

In New York, that legacy will be reinterpreted from a cosmopolitan, sophisticated, and welcoming perspective. The hotel will offer discreet and highly personalized service along with a dynamic culinary program that will reinforce its identity. Custom-designed amenities, attention to detail, and a refined social energy will create an atmosphere that is simultaneously international and unmistakably New York.

Aviv Laurence, CEO of owner BJGH, stated: “The arrival of The Wolseley brand in the United States, through our flagship hotel in New York, marks a pivotal moment. Together with Minor Hotels, we are creating a destination that celebrates the heritage, hospitality, and enduring appeal of classic European luxury.”