EM Marketing & Communication presents at WTM Latin America to promote the Caribbean
Under the CTO's motto "One Sea, One Voice, One Caribbean", one of the agency's major tasks will be to be in charge of coordinating the Caribbean Village, a space that brings together Antigua and Barbuda, St. Lucia, Grenada and Tobago
For the second consecutive year, the agency led by Elsa Petersen, EM Marketing & Communication, Latam PR group and allied member of the Caribbean Tourism Organization (CTO), will be present at WTM Latin America, one of the most important tourism fairs in the region, from April 14 to 16 in São Paulo, Brazil.
The EM team of professionals will accompany the tourist boards of each country and the CTO delegation, headed by Dona Regis-Prosper, Secretary General and CEO of the organization, to position the Caribbean region and its incredible offer in the top of mind of the Latin American trade.
“Being back at a trade show of the magnitude of WTM Latin America strengthens us as an agency and allows us to further promote tourism to the Caribbean. We believe it is a key event for tourism development, and that's why we're going with the highest expectations,” Petersen said.
Given that the fair brings together around 50 countries, more than 800 brands and more than 30,000 tourism professionals, the participation of both EM and the CTO becomes fundamental in order to strengthen ties and generate new relationships with the major players in the sector.
Source: EM Marketing & Communication.