HBX Group launches “Agent Radar”, a real-time data tool to anticipate tourist demand

HBX Group announced the launch of “Agent Radar”, an innovative weekly information tool designed to help travel agents anticipate changes in demand and spot new booking opportunities.

Developed using proprietary company data and supported by billions of daily search signals, the platform offers a clear view of market trends, identifying growing destinations, those in decline, and emerging opportunities. This solution leverages HBX Group's Insights tool, taking analysis a step further by translating large volumes of data into an accessible and actionable weekly summary.

Integrated directly into the booking engine, Agent Radar highlights trending destinations, changes in traveler behavior, and a selection of recommended hotels, allowing agents to optimize their decision-making when advising their clients.

Designed with an intuitive approach, the tool simplifies the interpretation of complex data, eliminating the need for extensive analysis. This allows professionals to focus their sales and marketing strategies on routes and destinations with the greatest conversion potential, reducing unnecessary costs and increasing the effectiveness of their campaigns.

“Agent Radar aims to make data truly useful for our partners. Travel advisors work in an environment where demand can change rapidly, and having a clear and reliable view of the market is key,” said David Amsellem.

Currently, the tool is available in key markets such as the United States, the United Kingdom, Australia, Spain and Mexico, with plans to expand into new territories in the coming months.

With this launch, HBX Group reinforces its position as a strategic partner for travel agents, combining technology, data analysis and market knowledge to facilitate decision-making in an increasingly competitive sector.