Through this collaboration, Arajet passengers will be able to enjoy Ron Ozama as part of the menu of Dominican products that the airline offers on board, thus strengthening the international projection of the national culture.
The initiative is part of the airline's commitment to continue highlighting the best of the Dominican Republic in every aspect of the travel experience, integrating brands and products that represent Dominican identity, flavor, and pride.
“We are proud to join forces with such an admired and beloved figure as David Ortiz to bring an authentically Dominican product to the thousands of passengers who travel with our airline each month. This alliance reflects our commitment to continue promoting the talent and brands that represent the best of our country,” said Víctor Pacheco, founder and CEO of Arajet.
For his part, David Ortiz highlighted that this collaboration will allow travelers of different nationalities to discover and enjoy a rum that represents the essence and hospitality of the Dominican Republic, and that continues to expand its international presence, especially in the United States.
“Ron Ozama is part of our culture and our joy. Being able to bring it on board a Dominican airline that continues to expand throughout the region is a great opportunity to share a little piece of our country with the world,” Ortiz stated.
With this alliance, Arajet continues to strengthen its value proposition as an ambassador of Dominican culture in the skies, while continuing to expand its network of destinations in the Americas and consolidating itself as one of the fastest growing airlines in the region.
Source: Arajet.