CLIA in Brazil had a strong presence at Seatrade Cruise Global 2026

From April 13 to 16, 2026, CLIA in Brazil will be present at Seatrade Cruise Global 2026, in Miami, the largest annual meeting of the cruise industry, which brings together companies, suppliers, destinations and global leaders to discuss trends, businesses and sector routes, expanding its scope in articulation of opportunities for South America within the global cruzeiro industry.

The event has good news for the region. Data from the 2025 South America Source Passenger Market Report, presented during the meeting, predict that 1.12 million South American citizens will carry out maritime cruises in 2025, a growth of 4.2% in relation to 2024. The advance confirms the growing relevance of the South American market in the global context and reinforces need for continuous evolution of the offer in the region.

During the four days of the event, Marco Ferraz, executive president of CLIA in Brazil, led an intense agenda, accompanying global activities and participating in meetings with industry leaders, destination representatives and international authorities, with a focus on strengthening the sector and expanding opportunities for Brazil and South America.

Ferraz also joined the Brazilian delegation at the Embratur stand. The Brazilian space contains dozens of co-exhibitors, in addition to the participation of authorities, representatives of tourist destinations and port terminals, in a coordinated strategy for the promotion of the country in the international cruise market.

Another highlight of the program was the technical visit to the Norwegian Cruise Line (NCL) Passenger Terminal, which brought together representatives from Brazil, Chile, Uruguay and Argentina, as well as tourist destination managers, authorities and port operators. The activity provided an immersion in operating models and infrastructure of international reference, contributing to the exchange of practical good practices and to the development of the sector in the region.

Throughout the event, CLIA in Brazil also conducted a series of strategic meetings with representatives of South America, reinforcing its role in regional integration and in the construction of opportunities for the sector. Foram meetings were held with authorities and representatives of destinations such as Argentina, Uruguay and Ecuador, in addition to meetings with leaders of Puerto Madryn, strengthening the dialogue and cooperation between the countries.

"Seatrade is a strategic environment to strengthen connections, particularly accompany industry transformations and expand opportunities for Brazil and South America in the global context. Throughout this agenda, we manage to expand the dialogue with international partners and reinforce the importance of structured and sustainable growth for the region," he highlights. Marco Ferraz, executive president of CLIA in Brazil.

Source:
Agência Guanabara