Uruguay launched the "2030 Juntos" seal to position candidacy for the World Cup

Uruguay launched the "2030 Juntos" seal at the headquarters of the Ministry of Tourism (MINTUR). "This is another step towards positioning a collective dream: the joint candidacy for the 2030 World Cup," explained Minister Liliam Kechichian.

"You have to dream big (...), you also have to fight for it," Kechichian said during the launch of the "2030 Juntos" stamp, issued by El Correo Uruguayo in agreement with the National Secretary of Sports, MINTUR, the Uruguayan Association of Soccer and the Institute Uruguay XXI. "Thinking about celebrating 100 years of the first World Cup, which we also won, is positive" and is (...) "one more step to position a collective dream: the joint 2030 World Cup candidacy" from Uruguay, Argentina and Paraguay.

The act was also attended by the undersecretary Benjamín Liberoff, the vice president of the Uruguayan Post, Giannella Viñoly, the executive general secretary of the Uruguayan Football Association, Andrea Lanfranco, the Federated Sports coordinator of the National Secretary of Sports, Alberto Espasandín, and the manager general of Uruguay XXI, Álvaro Inchauspe.

Liberoff added: "We deserve to dream of organizing a World Cup, but, moreover, we deserve to dream what Uruguay wants in 2030, because the World Cup is not an argument in itself, but in what country we want to live in that year to deserve to be the headquarters of the world cup ", in this case, shared with some countries in the region.

During the ceremony, Liberoff recalled that from the proposal made opportunely by President Tabaré Vázquez to the authorities of the International Federation of Associated Football (FIFA), to host one of the most important sporting events. "The country has worked hard to reach the candidacy," he acknowledged.

When asked at a press conference about the impact of a World Cup from the tourism point of view Kechichian said that "football is an extraordinary ally in the positioning of Uruguay in the world." An example of this was the World Cup in South Africa where "the search for Uruguay on Google grew almost 3,000%, so did Diego Forlán. Today all our players are a country brand, the process of maestro Oscar Whashington Tabárez, the behavior of our players and the history of Uruguay ".

For his part, Lanfranco of the AUF said that Uruguay has ahead the organization of the Women's U-17 World Cup to be held in Uruguay in November 2018, setting new precedents in the history of the organization of sporting events.

Finally, the Undersecretary mentioned that on June 13, in Moscow, the governing body of world football approved for the first time the organization of the World Cup, in 2026, by three countries, Mexico, Canada and the United States. it can be interpreted as a good antecedent.