Accor celebrates diversity and combats LGBTfobia

Accor celebrated in Argentina and Brazil different activities in commemoration of the International Day to Combat LGBTfobia (May 17) as part of its Diversity and Inclusion strategy for LGBT + people.
"I chose to be here to demonstrate that the corporate world, of which I am a part, wishes to be the protagonist of this antiviolence movement and the promotion of diversity." Companies in which diversity is recognized have more committed collaborators. different options, genuine people, each with its uniqueness, improves the experience of our customers, "said Patrick Mendes, CEO Accor América del Sur, who participated in the meeting held at the company's São Paulo headquarters. The event brought together LGBTI + leaders, executives of several companies, general society and diversity institutions.
"Both in our hotels and at the headquarters, we promote and encourage the presence of all the representatives of society, because we are an open and diverse company that reflects our public, which is why we are committed, together with representatives of the LGBTI + public, in promoting the inclusion of all genders in society and also clarifying so many doubts that are sometimes the embryo of discrimination.The meeting today was optimal as an opportunity to combat prejudices, at the same time that we provide information to society, making visible and valuing the LGBTI + public ", affirms Antonietta Varlese, vice president of Communication and Corporate Social Responsibility of Accor América del Sur.
In Argentina, a meeting was held at Sofitel Buenos Aires Recoleta, which was attended by Ariel Prerovsky - Ambor LGTBI + of Accor in Argentina and Director of Marketing and Sales of Palladio Hotel Buenos Aires, MGallery by Sofitel - and the participation of members of the Argentine Gay and Lesbian Chamber of Commerce (CCGLAR). The objective of the event was to celebrate the fight against LGTBfobia and continue designing actions in line with the strategy on Diversity and LGBTI + Inclusion in Argentina, a program that aims to promote the individual and equal treatment of all the public with whom it is related. the Group, being diversity one of its assets and respect, one of its values.
"This challenge fills me with pride both personally and professionally. Accor and its ambassadors are committed to ensuring that everyone respects and lives the best experiences in our hotels: Everyone is very welcome! "Commented Ariel Prerovsky. During the event, Javier Marrone, Executive Chef of the Hotel and the Pastry Chef, Erika Scaffino, surprised us with a breakfast made with delicious patisserie alluding to the LGTBI + colors.