Best Western appoints Hotel Development Director of South America

The Peruvian Luis Alberto Tito is the new Director of Hotel Development of South America of Best Western Hotels & Resorts, where he will assume responsibility for the growth of the brand in all the countries of that part of the continent.

Luis Alberto Tito comments "We have a very ambitious plan for the development of the 13 Best Western® Hotels & Resorts brands, of which I am proud to be part and at the same time motivated to achieve the goals set. Joining the Hotel Group's Development Team, with more than 73 years of global experience, requires a lot of passion, commitment and a perfect understanding of how to generate the best return for properties under our renewed and innovative brands. "

Luis Alberto Tito has twelve years of experience in the hotel sector, where he has served as commercial manager, marketing manager, corporate account manager and international sales executive in different hotels and hotel chains both nationally and internationally.

Luis Alberto is a specialist in commercial planning, development of new markets and creation of long-term business relationships. He holds a Master's Degree in Tourism and Hotel Management from the Polytechnic University of Catalonia in Spain.

The regional office of the chain in South America is headquartered in Lima and has a team of 8 professionals who are responsible for attracting new hotels, supporting partner hotels and developing commercial actions to promote brands and hotels in the region.