AMR Collection donates to Save the Children

The donation will help the organization finance social programs focused on improving the lives of children in a context of greater vulnerability

AMR™ Collection, a leading hotel brand management company in North America, part of Hyatt, with seven award-winning brands across Mexico, the Caribbean, Central America, Spain and Greece, presented Save the Children Mexico (STCM), a check for 23 thousand 752 dollars as a result of the sales of the “Secret Dreams” wine made in the restaurants of the hotels that are part of the company.

The delivery was made in a ceremony that took place at the Secrets® The Vine Resort & Spa hotel, where Laura Adriana Nava, Coordinator of Strategic Alliances of Save the Children Mexico, participated; Gabriel Felip, Group President AMR™ Collection Global Operations; Miguel Ángel Bermejo, Senior Director of Corporate Human Resources of AMR™ Collection Americas; among other company executives.

STCM and AMR™ Collection have collaborated for more than 3 years on joint projects to expand the scope of the programs and contribute to the fulfillment of Corporate Social Responsibility strategies.

The “Secret Dreams” campaign involves the entire organization, from the Purchasing and Supply team, to the collaborators who offer the bottle to guests as a way to make their stay more pleasant, and at the same time contribute to a social cause. Wine is a Mexican product for sale exclusively in hotels located in national territory that are part of the AMR™ Collection.

Laura Adriana Nava, Coordinator of STCM alliances stated: “we have a commitment to continue collaborating together. We look forward to future alliances and strategies where STCM and AMR™ Collection can collaborate in favor of our communities”, commented Miguel Ángel Bermejo, Senior Director of Corporate Human Resources AMR Americas".

Laura Adriana Nava, Coordinator of STCM alliances, thanked the donation and the great work behind the amount obtained.

"Thanks to alliances with companies such as AMR™ Collection, we work to build a world in which every child and adolescent can exercise their right to survival, protection, development and participation," he said.

At the end of the delivery ceremony, Gabriel Felip, Group President AMR™ Collection Global Operations, said that “Our purpose is to take care of people so that they can reach their best version. This collaboration with Save the Children allows us to comply with it, aligned with one of our values, which is empathy”.

AMR™ Collection reaffirms its corporate purpose of caring for people so that they can reach their best version, adding activities to their programs for the benefit of the communities where they operate.


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