The world of luxury hospitality has just coined a new concept to attract travelers looking for a renewed vacation experience that fits their lifestyle, where relaxation and fun complement each other at a higher level
A few weeks before the start of the 2023 summer season, the tourism industry is already fully promoting the different holiday destinations, along with a wide range of experiences for all tastes and ages.
After the low activity that the sector experienced due to the Covid-19 pandemic, every day more and more travelers want to make up for lost time and enjoy their “delayed” vacations. And despite the fact that the sector has not yet recovered to 2019 levels, there is already a movement in the industry with the clear objective of transforming destinations to create new proposals that are in tune with people's current travel habits. .
Along with that, hospitality is turning its value proposition around and moving from offering “ocean view rooms” to experiences between guests, accommodations and the environment in which they are located, to create memories that will last forever. They will accompany you for the rest of your lives.
It is in this context that a new hotel concept was born: "Resortainment" -a union of the words resort and entertainment in English-, a combination of the services offered by a first class tourist complex, with entertainment experiences in a casual, sophisticated and fun for everyone. It is a different vacation experience that includes immersive and interactive entertainment elements and technologies at the resort in a way that has never been done before.
The pioneer of this new tourist trend is the hotel giant Meliá, which, taking advantage of its more than 60 years of experience in travel and hospitality and, together with Falcon -a fully integrated entertainment development company-, inaugurated Falcon's Resort by Meliá, All Suites Punta Cana, in the Dominican Republic, a total renovation of its Paradisus Grand Punta Cana resort.
This new five-star resort offers upgrades to facilities and services throughout the property, including a unique "Resortainment" experience that combines premium resort amenities with extraordinary entertainment experiences to offer casual fun for adults, teens and children.
“At Falcon's Resorts by Meliá, we create experiences and memories that our guests will treasure for a lifetime. This brand offers informal but sophisticated entertainment that goes beyond the usual entertainment offerings offered by other hotels”, comments Hernan Parra Contreras, Director of Leisure Sales Argentina, Bolivia, Chile, Paraguay and Uruguay at Meliá Hotels International Cono Sur.
The renovated complex has all-inclusive access to 4 bars with premium drinks and 9 high-end specialty restaurants, as well as 3 spectacular swimming pools, 432 luxury suites from 74 to 278 square meters, rooms with direct access to the swimming pool ( "swim up suites"), a children's camp, a spa with avant-garde aesthetic techniques and traditional multicultural therapies, shops and golf courses.
Hernan Parra Contreras, from Meliá adds: “Falcon's Resorts by Meliá is the ideal place to connect with family and friends to start a new adventure. The resort seamlessly blends luxury, leisure and entertainment, presenting a series of immersive experiences designed to help guests unleash their imaginations and create memories that will last a lifetime."
The "Resortainment" concept has its highest point in the new spaces that the resort will include: the Blast! water park, with different areas for all ages, games and slides, as well as a monitor service that is in charge of supervising the children while parents enjoy a well-deserved rest in the hammock area, and Katmandu Park, an immersive theme park full of attractions and activities for adults and children, which will transport visitors to different fantastic realms.
Without a doubt, Resortainment will be "the" trend of 2023, taking the fun, excitement and adventure of vacations to a new dimension. To learn more about Falcon's Resort by Meliá, All Suites Punta Cana, you can visit the COCHA branches throughout Chile where a consultant will advise you with the best alternative plans and packages prepared according to your needs, with a price guarantee, and Comprehensive and personalized service before, during and after your trip, as well as 24/7 assistance from an expert when and where you need it.