Norwegian Cruise Line (NCL), the innovative global cruise company with a 56-year track record of breaking boundaries, has announced the appointment of Jason Krimmel as International Vice President.
In his new role, Krimmel will oversee NCL's Sales, Marketing and Communications departments outside of the United States and Canada to expand the brand's international presence. He will especially focus on optimizing cross-country collaboration, creating new sales opportunities and driving impactful cross-sectional campaigns. In this role, he will report to Todd Hamilton, Senior Vice President of Sales.
"During his 19 years with NCL, Jason has held various roles and led various departments throughout the organization," said Todd Hamilton, NCL's Senior Vice President of Sales. "His extensive experience, international mindset and exceptional leadership make him the right person to strengthen our Brand's position with the travel agency and consumer industry as we prepare to welcome five additional ships of our innovative Class Prima and expand our capacity by 40% by 2027."
Since joining NCL in 2003 as Business Development Manager for North Texas, Krimmel has held a variety of roles, including Director of Field Sales and Business Development leading the based Business Development Managers. in the US, as well as Vice President of Trade Marketing and Engagement, a role geared towards strategically building business awareness and turning travel agents into business partners for life. In his most recent role as Vice President of International Marketing and Global Creative Strategy, he and his team successfully launched Break Free, NCL's largest international marketing campaign to date, with television integrations around the world.
"I am excited to lead NCL's international business and further grow our most promising markets," said Jason Krimmel, NCL's new Vice President of International. "The early arrival of Norwegian Viva, the 19th ship in our award-winning fleet, and our return to destinations around the world will allow us to fully capitalize on the pent-up pent-up demand for
cruises around the world and make 2023 NCL's most successful year yet." the date."
Frank Medina, who joined Norwegian Cruise Line Holdings Ltd. (NCLH) in 2016, currently holds the position of Vice President and General Manager of Latin America, Brazil and the Caribbean. In this role, he is responsible for driving commercial sales revenue growth strategies for the corporation's three brands, Norwegian Cruise Line, Regent Seven Seas Cruises and Oceania
Cruises. During his time at NCLH, he also served as Vice President of Key Accounts for North America for Norwegian Cruise Line (NCL), where he worked with a portfolio of strategic travel agents with diverse business models to market NCL products and build a strong consumer demand for each channel.