The Meliá Collection expands its vision of luxury to China

The hotel company expands its luxury portfolio with a mountain resort and spa, made up exclusively of villas, in Arxan, an alpine destination par excellence in the Inner Mongolia region

(Source: Meliá Hotels International)

Meliá Hotels International has today announced the signing of its eleventh hotel in China and the first in Asia of its exclusive luxury brand The Meliá Collection, which will be located in the Arxan region, often referred to as the “Chinese Alps”, in the northeast Inner Mongolia. This destination boasts the largest area of ​​forest per person in the entire country, with one of the most virgin and diverse natural environments, outlined by dense forests, springs, volcanic landscapes, lakes and glaciers.

Arxan is located in the middle of large grasslands of the vast steppe of Mongolia and Manchuria and precisely its intact nature has led it to be chosen as one of the essential places to visit according to the China Tourism Yearbook, receiving tourists especially attracted by sports of mountain, as well as its hot springs.

The Meliá Collection, one of the youngest brands in the company's portfolio, is made up of a carefully selected collection of luxury hotels that embody an independent spirit and an unmistakable sense of place. Thus, in a unique setting in the world like Arxan, the brand will offer a dream hotel for visitors who yearn for a sophisticated, authentic and different experience.

Designed as a mountain house, the hotel hopes to open its doors in 2025, made up exclusively of luxury villas, with a total of 44 (with a total of more than 90 rooms), as well as a restaurant, various meeting rooms and wellness spaces. The hotel will form part of a larger complex next to the future Meliá Arxan Ski and Hot Spring Resort, which the company announced in 2019. With the future Meliá Collection, the company will thus be able to offer a higher level of luxury to its most demanding clients, who will find In this magnificent resort, all the comforts and attentions necessary to enjoy the experience of the destination even more.

In the vicinity of the hotel there are two ski resorts in the area – covered with snow for 7 months a year – thus enjoying an unbeatable location to enjoy mountain sports. In addition to the fascinating landscape, Arxan is also a famous hot spring destination, with nearly fifty springs. For this reason, among its leisure offer its many spas stand out, many of them within walking distance of the hotel. Another major attraction in the region is the Arxan National Forest Park, which boasts the best-preserved volcanic landforms in China, as well as spectacular volcanic lakes and hot springs.

"The recovery of tourism in China is, without a doubt, a stimulus to continue our expansion in this country," said Ignacio Martín, Managing Director Asia Pacific at Meliá Hotels International. According to recent data published by the Chinese Ministry of Culture and Tourism, a total of 274 million trips were made within the country during the May Day holiday period, 119.09% more than in the same period of 2019. Since Since China began to dismantle its Zero Covid policy last December, millions of Chinese tourists are expected to travel outside its borders again throughout 2023. With this perspective, "we will continue to bet on consolidating our brands and gaining weight in the market so that Meliá is increasingly recognized among Chinese travelers.

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