Hotelbeds presents new digital tools to facilitate the sale of trips

With the summer holiday season in full swing, Hotelbeds is helping its clients manage the growing demand for travel by introducing new products and tools. TravelTech company launches a new chatbot and hotel marketing suite to streamline the booking and inquiry process for travel agents and partners.

“Our customers are at the heart of everything we do and these new web-based products will help them support their customers more effectively,” said Bertrand Sava, Managing Director of Retail Sales and Bedsonline at Hotelbeds. “We have teams in all corners of the world to help our customers, but our new chatbot, Olivia, means we can now serve them 24/7.”

Olivia embraces AI

Olivia, Hotelbeds' first AI-based virtual assistant, is ready to provide direct guidance on a wide range of topics. With quick and easy responses to daily inquiries, this innovative solution is the latest in a series of self-service tools designed to help travel agents in their work.

Among its features, Olivia can:

Guide clients through the Bedsonline booking engine, helping them make and manage a reservation, provide them with information on how to use tools like The Compass, how to submit a quote and much more.
Help agents sign up for Bedsonline and share details about the latest offers
Support and help agents with technical questions like how to access the website, how to use our self-service tools and even provide guidance for emergencies in a destination.
Olivia is currently only available to Bedsonline customers, but will roll out to all Hotelbeds customers in the coming months.

The latest additions to the Star Collection program

The Hotelbeds Star Collection program brings together its suite of marketing solutions in a way that gives hotel properties maximum exposure in the B2B marketplace while providing travel agents with unique recommendations to help them make the best decision for their clients. .

Both hotel partners and travel agents now have access to the latest industry data. They can also enjoy new features and enhancements to the platform, including:

Real-time access to relevant destination information, such as current weather and average prices
Discover hotel minimum prices
Download relevant hotel information
Create personalized marketing materials, such as destination flyers, personalizing them with the agent's brand or choosing the hotels that will be included
Identify special offers with hotels to find the best rates

A new era for the Star Brochure

Designed to make it easy to offer fully customized travel brochures to agents, Star Brochure has gone digital in a whole new format, making it the ultimate marketing tool to attract and retain today's travelers.

From interactive and dynamic content to encourage further interest and highlight Hotelbeds' broad portfolio, the electronic format and personalization tool make it easy to create personalized marketing materials and agents to share content with their clients in a crowd of formats.

The Star Brochure is a 100% customizable tool to meet the individual needs of each agent. Whether they need to create custom brochures or more hotel information to make their choice easier, it's all there, plus booking buttons and interactive articles and multimedia content to engage travelers.

With global coverage that includes hard-to-reach markets, hoteliers enrolled in Star Brochure will have access to a more direct sales channel to connect with the 71,000 travel providers that work with Hotelbeds and engage travelers.