The importance of experiences for tourism

35th edition of Festuris takes place from November 9th to 12th with an intense program of experiences for participants


In a saturated tourism market, offering experiences must be much more than simply providing travelers with a place to stay and leisure activities, when aiming to make a business or tourist destination unique.

Tourism being a great experience, reinforces the commitment of Festuris - Gramado International Tourism Fair to, at each edition, present different practices to participants.

One of the experiences of this edition are the Benzedores of São Miguel das Missões, in Rio Grande do Sul. Guardians of ancestral knowledge, they will present the city as a sanctuary of wisdom and tradition that has resonated for centuries. “These experiences, well designed and planned, generate an emotional connection in travelers, which can result in a higher level of satisfaction, as well as a greater likelihood of travelers returning to the same place in the future”, explains Eduardo Zorzanello, CEO of Festuris.

During the major tourism business fair, November 10th and 11th, interactive experiences with the public such as classes, shows, product tastings, presentation of tourist attractions, demonstration of activities, among other activities will be promoted to participants.

The Food & Drinks Experience space will promote show classes with renowned chefs, including Rodrigo Bellora, Marcos Livi and Marcela Cancino. In addition to experiences in destinations such as Minas Gerais, Goiás and Mato Grosso do Sul. 

More about the event

Festuris - Gramado International Tourism Fair takes place from November 9th to 12th, in Gramado, at the Serra Park Fair Center. The opening ceremony takes place at the Festivals Palace, on Thursday, the 9th.

In the morning of the 10th and 11th, the program is full of content at Meeting Festuris, at Pavilhão Plátano. In the afternoon, the business fair takes place, opening at noon in the Araucária and Hortênsia pavilions. The event ends on Friday at 8 pm and on Saturday at 7 pm. On Sunday, the 12th, there is no official schedule, this is when participants return to their destinations and even the possibility of enjoying the destination of Gramado and the region.

© Copyright 2022.
950 Brickell Bay Drive, suite 1811, Miami, FL, 33131. USA | Ph: +1 305 432-4388