LACTE LATAM Buenos Aires begins today by revealing the main trends in events and corporate travel

The event takes place at Hilton Buenos Aires, Argentina, and features conferences on the main trends in the sector

(Source: ALAGEV)

“The meeting promotes significant connections between participants and suppliers of the Latin American tourism sector, especially Argentina and Brazil. Our goal is to provide a LACTE packed with conferences with renowned market specialists, offering an environment conducive to learning and collaboration,” comments Giovana Jannuzzelli, CEO of ALAGEV.

The advisory board, made up of local professionals, defined the following plenary topics: "Talent in focus: how to attract and retain the most coveted professionals" with Marcelo Gordin, director of Enfasis Motivation Company; "The Future of Work: Impacts of Artificial Intelligence and the New Era of Human-Machine Collaboration" with Ronan Damasco, National Chief Technology Officer at Microsoft; and "Rebuilding the path: the Argentine economy and the transformation of the travel and events sector" with Gustavo Segré, partner at Segré y Asociados. 

As for the specific content of corporate travel, the event has dialogues on "NDC: the digital revolution of flights" by Fabiane Escudero, travel manager of Sensedia, and Paola Biatturi, regional commercial director of Sabre; "In addition to the numbers: unpacking the strategy behind hotel pricing" with Andrea Trauttenmiller, key account manager at Accor, and Joyce Negrelli Carrieri, global travel & expense manager; and "Destination: efficiency! Overcoming the challenges of regional travel management" with specialists Francisco Díaz, regional sales executive at SAP Concur, Laura Feijóo, travel manager at ABB, and Marcel Frigeira, travel manager at IBM.

Another highlight of the programming are the exclusive sessions for event professionals: "TechShift: the revolutionary impact of technology on the event experience" with Manuel Ramírez, strategy and engagement director of MCI Argentina, Matias xxx, from Sintec tur L'alianxa , and Rodrigo Cézar, ROCHE corporate travel and events manager; "From inspiration to action: Regenerative events in the ESG (Environmental, Social, and Governance) Era" with Paula Iturria, marketing and communication director of KPMG, Paz Fernández Ruiz, project manager of Urban Communication Group, Rose de Paula , founder of Expertise Group; and "The Power of Experience: The Art of Meeting Design" with Celeste Vera, Americas events POD lead of Wunderman Thompson Argentina, Eduardo Murad, CEO of BeFly,

LACTE LATAM is sponsored by Airfrance, Embratur, Gol and KLM, in addition to the support of Accor, Argentina, Copastur, Hilton, Madero Tango, SAP Concur and Society for Incentive Travel Excellence (SITE).


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