SeaWorld Entertainment, Inc., a leading theme park and entertainment company, today announced it will change its name to United Parks & Resorts Inc., effective February 12, 2024. The new name unites the world-class portfolio of the company of seven brands in 13 parks in the United States and Abu Dhabi.
The company's ticker on the New York Stock Exchange will change from SEAS to PRKS, and trading as PRKS will begin on February 13, 2024.
The name change affects only the name of the parent company: SeaWorld Entertainment, Inc. The company's award-winning portfolio of parks – SeaWorld, Busch Gardens, Discovery Cove, Sesame Place, Water Country USA, Adventure Island and Aquatica – maintain their respective Names.
“Our new company name, United Parks & Resorts Inc., better reflects that we have been and will continue to be a diverse collection of park brands and experiences. Each of our iconic parks, including the four SeaWorld parks in Orlando, San Antonio, San Diego and Abu Dhabi, will continue to operate under the same names our guests know and love. What also remains unchanged is our deep commitment to creating experiences that matter to our guests and inspire them to help protect the world's animals and wild wonders,” said Marc Swanson, the company's CEO.
The Company has 12 parks throughout the United States and a 13th park , SeaWorld Abu Dhabi, opening in the United Arab Emirates in 2023.
As part of the name change, the company's main website and investor website domains will change to UnitedParks.com and UnitedParksInvestors.com on February 13, 2024.