Membership of Experiential Venues is a testament to the IACC's commitment to staying at the forefront of the changing events industry. By providing a dedicated platform for venues that specialize in experiential offerings, IACC aims to connect meeting planners with the most innovative and cutting-edge event spaces.
The new membership will serve high-end experiential venues such as sports stadiums, vineyards, zoos, museums, with the ability to host a meeting along with a group experience. As part of Experiential Venues membership, members will benefit from access to IACC's global meeting place for conference room professionals, a portfolio of educational resources and development tools.
"As the event landscape continues to evolve, meeting planners are seeking unique and memorable experiences for their attendees. With Venue Experiential membership, we are empowering event planners to unlock the full potential of their events by giving them access to venues. that are not just spaces but destinations in themselves," said Mark Cooper, executive director of IACC.
"Experiential Venues membership allows us to showcase best-in-class venues that can deliver these transformative experiences, further solidifying IACC's position as the premier resource for meeting and event professionals."