Caribbean Week 2024 set to sparkle in New York City

The long-awaited Caribbean Week, organized by the Caribbean Tourism Organization (CTO), is scheduled to light up New York City from June 16 to 21, 2024


This event, a calendar highlight for travel industry professionals and enthusiasts, will take place at the InterContinental New York Times Square, in the bustling heart of midtown Manhattan.

Rosa Harris, chair of the CTO board of directors and spokesperson for the week, said the intergovernmental organization is pleased to return to “The Big Apple” in 2024 to connect with the culture and heritage of the region and have serious conversations about “the tourism business and business in the Caribbean.”

Attendees are encouraged to take advantage of special rates offered by the conference host hotel through May 16. 

“There is always business in the New York tri-state area and we have a thriving diaspora that we need to connect with,” said Cayman Islands Director of Tourism Harris. “June is a great time to come together as a region and celebrate what we do well during Caribbean-American Heritage Month.”

Under the CTO's 35th anniversary theme, “Connecting the world, celebrating diversity”, Caribbean Week 2024 will feature a dynamic programming of events and business meetings. The Executive Committee of the CTO, the Board of Directors and the Ministerial Council will participate in these sessions. Discussions will focus on the critical issues shaping the evolution and growth of tourism in the Caribbean, providing an opportunity for robust and strategic dialogue.

The week begins with a religious service and a Business and Tourism Marketing Symposium. The Caribbean Media Awards, which honor journalists and influencers who have notably promoted Caribbean tourism, will return along with the long-awaited Media Marketplace.

In line with fostering innovation, a special session dedicated to artificial intelligence will underline the organization's progressive approach. Additionally, the spotlight will be on the impactful work of the CTO Foundation and the recently launched Jean Holder Scholarship. 

A wide range of topics will be covered, including service excellence, improving connections between New York City and the region, air transportation strategies, multicultural marketing, travel business relations, public relations, crisis communications and intelligent destination management. Further emphasizing inclusivity and leadership, the week will feature a leadership breakfast and awards ceremony focused on women's empowerment, along with a cricket ceremony and viewing party.

With the support of title sponsor the Bahamas Ministry of Tourism, Investment and Aviation, gold sponsor the Cayman Islands Department of Tourism and the Caribbean Media Exchange, Caribbean Week in New York promises an unforgettable experience.

Source: CTO.

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