Bucaramanga is the capital, known as the city of parks or the beautiful city of Colombia. It is part of the metropolitan area of Bucaramanga, where the municipalities of Floridablanca, Piedecuesta and Girón are also located, which have an excellent hotel infrastructure and catering for your events.
Incentive trips
Can you imagine rewarding your employees with a helicopter ride over the Chicamocha canyon, ending with a dinner on the edge of the mountain? This, and much more, is possible in this region.
The activities of an incentive trip include a wide range of tourist options for all types of travelers, where we can find bird watching, cycling, agrotourism, trekking, wellness, adventure, history, culture and nature tourism and countless other experiences.
And if this is not enough, fall in love with Santander, the region of which Bucaramanga is the capital, known for its gastronomy that ranges from typical regional food, pastries, exotic fruits and more.
Just three hours from Bucaramanga is the municipality of Barichara, which belongs to the Network of Heritage Towns of Colombia, thanks to its architecture based on stones, its chapels and colonial streets that reflect a history of more than 300 years. In this municipality you can live unforgettable experiences, taking part in workshops of various trades such as: stone workshop, rammed earth, painting on earth and making fique paper, among others.
Some tourist products that you can find in Bucaramanga and its nearby destinations are:
Cultural: Visit local museums such as the Museo Casa de Bolívar or the Museo de Arte Moderno de Bucaramanga. You can organize tours of the city's historic center which is adorned with beautiful churches and colonial architecture. In Santander, towns such as Barichara are quintessential cultural destinations, with colonial architecture and cobblestone streets that can be explored during cultural tours.
Nature: Your trip can include excursions to places like the Chicamocha Canyon, one of the largest canyons in the world, where participants can enjoy outdoor activities such as hiking, paragliding, and rafting. Santander is famous for its mountainous landscapes and waterfalls. Hiking and nature adventures in places like Juan Curi and El Gallineral Park can be unforgettable experiences.
Heritage destination: Barichara is the ideal destination: its cobblestone streets, colonial churches and well-preserved architecture provide a unique heritage destination experience. Just three hours from Bucaramanga, you can live unforgettable experiences participating in workshops on various trades such as: stone workshop, tapia pisada, earth painting and fique paper making, among others.
Adventure: Santander is known as the epicenter of adventure in Colombia. Travelers can enjoy thrilling experiences such as paragliding over the Chicamocha Canyon, rappelling at the Juan Curí waterfalls, mountain biking on the region's trails, and caving in the Cachalú caves. San Gil, in particular, offers a wide range of adventure options, from cave caving to bungee jumping.
Health and wellness: Incentive trips can include visits to spas such as Parque Acuamanía and Parque Acualago, where participants can enjoy hot springs and spa treatments. In addition, there are options for yoga and meditation retreats in serene natural settings.
Congresses
Bucaramanga is an ideal place for holding conferences, because it has the ideal offer for generating unforgettable experiences.
Likewise, this region has high connectivity, through the Palonegro international airport, with 25 daily flights to the main cities of the country and with two international flights to Panama City and Fort Lauderdale that allow connection to more than 70 international destinations.
Bucaramanga and its metropolitan area have approximately 3,670 beds available to receive visitors in 3, 4 and 5 star accommodations, with all the infrastructure, logistics, service and support necessary to satisfy its guests. Additionally, there is a Convention Center with an exceptional location, with capacity to receive 2,520 visitors and a 7,000 m2 exhibition center with capacity for 3,500 attendees.
To complement the travel experience, there is a wide range of tourist attractions less than 2 hours from the city, which allows you to combine your conferences with unforgettable experiences in the middle of the landscapes. In this way, since 2015 it has received more than 45,000 people on business tourism.
Conventions
Bucaramanga and its metropolitan area, being an intermediate city, can offer very competitive rates in logistics supplies for events, hotels, transportation, restaurants, with high quality standards, which allows companies to hold high-level business conventions, complemented by tourist experiences within the city.
Events
In Bucaramanga and nearby destinations, there is an infrastructure and trained and certified providers for holding corporate events.
The region has unique, unconventional locations that allow visitors to have an unforgettable experience. These include the Parque del Agua (a monument to water resources), the Centro Cultural del Oriente, the Ecoparque Cerro del Santísimo, the Parque Peralta (immersed in the heritage town of Santander) and the Teatro Santander.
Being an intermediate city, the cost of its conventions vs. quality are very competitive. In addition, the size of the city allows its visitors to have time to mix their meetings with tourist offerings and take away a complete experience. The Department has professional chefs who have collected ancestral recipes and have positioned the department as one of the main gastronomic destinations in the country.
Bucaramanga has a varied geography perfect for developing all kinds of sporting events such as: road cycling, golf, shooting, rhythmic gymnastics, indoor soccer, shuffleboard, basketball, soccer, athletics, softball, swimming, synchronized swimming, track cycling, tennis, BMX, artistic gymnastics, table tennis, equestrian, sailing, water skiing, rowing and mountain biking.
Supported by this infrastructure, the department of Santander has hosted important sporting events such as the 2016 Men's Indoor Soccer World Cup, the 2020 Tokyo Pre-Olympic Games, the 2021 and 2022 PGA Latin America, the 2021 Giro de Rigo and the 2022 Copa América Femenina.
Golf is a special and outstanding case. Bucaramanga is an ideal destination for practicing this sport, in totally natural and extreme settings that have designs made by entities of great international recognition.
It has three golf courses, one of them designed by Jack Nicklaus, with a unique location, where golfers can play on the edge of the Chicamocha Canyon, the second largest canyon in the world.
The golf courses are characterized by their topographical diversity and extensive mountainous geography, which gives them a particular beauty that contrasts with the mountain range and the warm plains of the region.
Bucaramanga has hosted international tournaments such as the Tour of the Americas, the PGA Latin America and the Canadian Tour.