The convention was attended by nearly 300 representatives from 95 companies from 52 countries and stood out for its dynamic, innovative and technologically advanced character, reaffirming Europamundo's leading position in the tourism industry.
The event's agenda included unique moments such as the Opening Ceremony - Marhaba Night, inspired by Olympic values and full of symbolism and warmth. Attendees also enjoyed a Night at the Palace in the majestic Palais Souleiman, immersing themselves in the elegance and rich history of Marrakech. To top it off, on Sunday 3 November, the Gala Dinner took place at the Nouba restaurant, hosted by the ONMT, which
offered an exceptional evening marked by gastronomy and music in a vibrant atmosphere.
The convention included keynote speeches by experts such as Jon Hernández, populariser of artificial intelligence; Lucía Iglesias from Microsoft; Miriam Alegría, specialised in influencer marketing; and Josep Ros from the company Encora, who provided key knowledge on cybersecurity in the tourism sector. These presentations underlined Europamundo's commitment to innovation and adaptation to new technologies.
The event also included the valuable participation of Khalid Mimi, ONMT director for Spain, Portugal and LATAM, who highlighted the importance of Morocco in the company's tourism offering. In addition, the presence of Goro Kido, CEO of JTB Europe, strengthened ties with the parent company and highlighted the international dimension of the convention.
Europamundo's true success lies in its exceptional team and the dedication of our representatives around the world, who with their passion and commitment make it possible for the company to continue growing and offering unforgettable experiences. This event was a tribute to all of them, recognizing their fundamental role in the company's history and achievements.
Participants culminated their experience with two highly successful post-tour trips, included in the company's product catalogue: the Desert Route, which offered majestic landscapes and moments of cultural immersion, and the Atlantic Route, which explored the coast from Agadir to Casablanca, delighting attendees with unforgettable views and experiences.
With this convention, Europamundo Vacaciones reaffirms its commitment to excellence, innovation and diversity in its tourism offerings, consolidating itself as a benchmark in the sector.