INNSiDE by Meliá heads to Argentina and consolidates its expansion in Latin America

Meliá's lifestyle brand announces a new project in Costa del Este, on the shores of the Atlantic Ocean

(Source: Meliá Hotels International)

INNSIDE by Meliá, one of the brands in the premium portfolio of Meliá Hotels International, continues to open new markets in Latin America. In addition to the recent announcement of two projects in the Dominican Republic, another one has been announced in Costa del Este, Argentina. This destination, known for its impressive coastal landscapes and relaxed atmosphere, becomes the perfect setting for the brand's new project and gives a new boost to Meliá's growth in the country.

The hotel, a 4-star establishment currently under construction, will have 88 rooms and 60 residences on the seafront, as well as an extensive range of services, including various dining spaces, a swimming pool, a spa, a co-working area, meeting rooms and its own parking. Faithful to the style and personality of the brand, this project promises to offer a unique experience, both for those who travel for pleasure or work, or simply a natural combination of both. Known for their contemporary design, innovative spaces and vibrant atmosphere, INNSIDE by Meliá hotels are designed to inspire and energize in every corner. Each hotel is strategically located in the most dynamic urban destinations as well as popular leisure spots around the world, providing guests with the perfect base to explore and enjoy their surroundings.

Costa del Este is a coastal gem in Argentina, known for its beaches and lush landscapes with a tranquil atmosphere. Located along the Atlantic coast, this area is a paradise for nature lovers and those seeking a peaceful retreat. In addition, with its attractive local culture and its proposal of outdoor activities, Costa del Este is the ideal destination for the most intrepid and curious travelers of the INNSiDE by Meliá brand, who can enjoy an idyllic beach on the Atlantic coast or the lush pine forest of La Reserva.

Partnership with the Almarena Group

The future INNSiDE La Reserva Costa del Este becomes Meliá’s third project with the Almarena Group in Argentina, after the recent signing of two hotels in Buenos Aires. This collaboration strengthens the alliance between both companies and demonstrates the trust placed in Meliá Hotels International and the strength of its brands to operate successful hotel projects in the region.

As stated by Gabriel Escarrer, President and CEO of Meliá Hotels International, “We see enormous potential for the development of our brands in Argentina and, therefore, we are working on numerous projects that will reinforce our leadership in the market. In addition, the experience and prestige of our brands position us as the ideal option for the future of the hotel industry in the country.”

With this new establishment, Meliá now has five hotels in Argentina, including three in Buenos Aires and one in Iguazú. The Gran Meliá Iguazú, in particular, was recognized this year as the Best Hotel in Argentina at the World Travel Awards, highlighting the excellence and quality of the hotel chain.

Source: Meliá Hotels International


 


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