As part of FITUR, Civitatis, the leading Spanish-language travel and activities marketplace, is celebrating the launch of new air routes from Mexico in 2024 and is advising tour operators and activity providers to seize the opportunity by preparing specific offers for this growing market. These new connections represent not only interesting travel possibilities for Mexican citizens, but also an important opportunity for the tourism sector to connect with an increasingly influential outbound market.
Last year, Civitatis reached a key milestone by surpassing one million bookings from Mexican travelers, 94% of which were for international travel. This achievement highlights Mexico’s growing role as a key source market for global tourism. With increased air connectivity in 2024, the possibilities for tourism providers to access the Mexican market are greater than ever.
New outbound routes from Mexico in 2024 included daily Aeromexico flights connecting Mexico to Italy, enhancing travel to major Italian cities such as Rome, Milan, and Venice. China Southern Airlines also launched direct flights from Shenzhen to Mexico City, facilitating access to key destinations in Asia. Additionally, Volaris inaugurated a daily route from Monterrey to San Antonio, Texas, with plans to expand this service in 2025. These new routes offer exciting opportunities for Mexican travelers to explore destinations in Europe, Asia, and North America with greater ease and convenience, presenting opportunities for providers to specifically cater to Spanish-speaking travelers.
These new connections offer exciting travel opportunities for Mexican citizens and will further boost the growing number of Mexicans traveling abroad. Civitatis continues to lead the way in meeting the needs of Spanish-speaking travelers, offering a diverse selection of tours and activities that allow them to explore destinations in Europe, Asia and the United States without language barriers.
“The Mexican outbound market is growing at an unprecedented rate, making it an exciting time for travel and activity providers around the world,” said Enrique Espinel, COO of Civitatis. “We encourage providers to align their offerings with the preferences of Mexican travelers, curating experiences in Spanish and focusing on destinations such as Europe, Asia and North America, where interest is rapidly increasing.”
Espinel stresses the importance of linguistic accessibility and tailored experiences. “At Civitatis, we pride ourselves on offering high-quality tours in Spanish that enhance the experience of tourists. By offering culturally relevant and language-adapted services, suppliers can build trust and long-lasting relationships with this dynamic audience.”
As the second most spoken native language worldwide, Spanish unites more than 600 million people around the world, with Mexico leading the way as the largest Spanish-speaking population with 113 million natives. In 2023, Mexico recorded 46 million international departures, highlighting its growing impact on global tourism trends.
With this growing connectivity, Civitatis continues to lead the way in meeting the needs of Spanish-speaking travelers. Its carefully selected tours and activities span Europe, Asia, and North America, eliminating language barriers and guaranteeing unforgettable travel experiences.
As new opportunities emerge for the global travel industry, Civitatis remains dedicated to empowering both its partners and travelers by providing innovative, high-quality solutions that keep language accessibility at the forefront of global tourism.
Source: Civitatis.