Civitatis, the leading company in the distribution of activities, excursions and guided tours in Spanish, concluded its participation in FITUR with very positive prospects for 2025. During the event, the company confirmed its objective of achieving a growth of more than 40% in sales globally, and more than 60% in Argentina for this year, consolidating its leadership in the tourism sector.
In this way and with a solid strategy of international expansion, the company of Alberto Gutiérrez, founder and CEO, reaffirms its commitment to Latin America, with a significant presence in markets such as Argentina, Mexico, Brazil and Colombia, where it is consolidated as a reference in the category of tours and activities.
During FITUR, the company underlined its commitment to the main countries of LATAM. “Latin America is our most strategic market that is constantly growing. In recent years, we have achieved not only significant expansion, but also positioned ourselves as a benchmark in key countries such as Argentina, Mexico and Brazil, where our brand and our activities are already a preferred choice for thousands of travelers. However, we are not satisfied. LATAM has enormous potential, and we are determined to continue investing in the region to offer high-quality tourism experiences that connect with more people every day,” said the CEO of Civitatis.
With this commitment, Civitatis strengthens its leadership in Latin America and takes a key step in its global projection.
Furthermore, the Spanish company remains focused on strengthening its leadership in the B2C segment, offering unique experiences that connect with travelers' expectations. As for the B2B sector, confidence in the company continues to grow: more than 36,000 travel agencies are already registered to continue collaborating, along with a constantly expanding network of strategic partners and affiliates.
These collaborations, combined with the growing number of top-level local suppliers, have allowed the company to strengthen its connections in the sector and guarantee an excellent offer. With more than 90,000 activities in 4,000 destinations spread across 160 countries, the careful selection of products continues to be key to consolidating Civitatis' position as a global benchmark.
Since its founding in 2008, more than 40 million travellers have trusted Civitatis to fill their trip with memorable moments. Its carefully selected range of unique experiences tailored to the interests of its clients has made the company synonymous with quality.
“2025 will be a key year to continue consolidating our position as leaders in the tourism activities sector. Our focus will be on strengthening our presence in strategic markets, further improving our offering and ensuring that each Civitatis experience is unique. This 40% growth that we have set for ourselves is not just a goal, it is a reflection of our vision for the future: a continuous commitment to raising the quality standard and continuing to inspire travelers in every corner of the world,” said Alberto Gutiérrez.
With these expectations, Civitatis begins the year with renewed energy, ready to continue bringing the best of each destination to travelers from all over the world. FITUR 2025 has been, once again, the ideal platform to consolidate the values that make the brand unique. Innovation, proximity and trust will continue to guide Civitatis' path towards an even more global and prosperous future.
Source: Civitatis.