Iberostar Hotels & Resorts has introduced a new segmentation of its hotel portfolio, structured into three distinctive brands: Iberostar Waves, Iberostar Selection, and JOIA by Iberostar. This classification responds to a strategic design process aimed at facilitating the identification of differentiated offerings based on the profile and expectations of each type of traveler.
Within this structure, JOIA by Iberostar represents the most exclusive offering, focused on luxury experiences for adults only, with a high standard of personalized service and privileged locations in beach settings of renowned natural beauty.
Its main destinations include:
JOIA Aruba by Iberostar – Eagle Beach, Aruba
Located just a few meters from Eagle Beach, one of the most emblematic and spacious beaches in Aruba, this resort allows you to enjoy crystal-clear waters and white sands in an environment that promotes the conservation of the natural ecosystem, reinforcing the chain's environmental commitment.
Source: Iberostar
JOIA Bávaro by Iberostar – Punta Cana, Dominican Republic
Located on Bávaro Beach, known for its calm waters ideal for water sports, this resort combines the comfort of a high-end stay with a protected natural environment, promoting a complete relaxation experience.
Source: Iberostar
JOIA Paraíso by Iberostar – Riviera Maya, Mexico
Nestled on Playa Paraíso, next to the world's second largest coral reef, this resort stands out for its proximity to ideal spots for diving and marine exploration. The hotel infrastructure has been developed with sustainability in mind, blending harmoniously with the surroundings.
Source: Iberostar
JOIA Rose Hall by Iberostar – Montego Bay, Jamaica
With direct access to the beaches of Montego Bay, this property offers an ideal setting for snorkeling and marine life observation, in an area characterized by its warm waters and coastal biodiversity.
Source: Iberostar
The JOIA by Iberostar collection is consolidated as a high-end offering for those seeking vacations in some of the most exclusive tropical destinations. In addition to offering premium services, the brand integrates the responsible tourism principles promoted by Iberostar, including initiatives to restore and protect beaches, coral reefs, and mangroves, aligned with its environmental and social commitments. All of this, supported by a highly trained team, positions JOIA as a distinctive option within the luxury segment of the international hotel industry.