Amadeus partners with Accor to transform its retail and events business at premium hotels

Amadeus, in collaboration with Accor, announces the expansion of its use of Delphi®, a trusted name in the hospitality industry for hotel sales, meetings, and events management. Already a user of the technology, Accor will now deploy Delphi across all its premium brands, starting with Pullman, Mövenpick, and Swissôtel as its preferred technology solution. Delphi also offers a tailored solution for Accor's luxury hotels, as well as its large meetings and events properties and cluster hotels.

With its advanced Customer Relationship Management (CRM) technology and robust ecosystem of partner integrations, Delphi enables sales and catering teams to sell, organize, and manage events more efficiently, down to the smallest detail.

Meetings and events teams' speedy access to the latest inventory and rates is critical to their success. Delphi connects the dots, enabling significantly faster sales response times with more accurate results. The solution also enables the automation of routine and follow-up tasks. The result is improved productivity, allowing staff to focus on building relationships and delivering tailored service to close more high-value deals.

Additionally, Delphi's cloud-native architecture enables real-time tracking of meeting and event details, keeping hotel staff and guests aligned on every element, from food to furnishings. Having comprehensive technology to deliver personalized group experiences helps strengthen the reputation of premium brands, increase customer satisfaction, and streamline operations.

"We are delighted to expand our long-term strategic partnership with Accor. The extension of our relationship with Delphi is another example of how Amadeus provides innovative technology to help Accor drive profitable demand and achieve operational excellence." Peter Waters, Executive Vice President, Hotel Technology Solutions, Amadeus.

Source: Amadeus.