PriceTravel Holding strengthens the international promotion of the Dominican Republic as a tourist destination

Mexico City, June 5, 2025 – PriceTravel Holding continues to boost the Dominican Republic's international positioning through close collaboration with the Ministry of Tourism, consolidating its role as a strategic partner in attracting travelers from various regions around the world.

For the third consecutive year, the company participated in the Trade Fair organized by the Dominican Ministry of Tourism, a key forum for strengthening business relationships with strategic partners and expanding the range of tourism services to the Caribbean country.

Thanks to its global distribution model, PriceTravel Holding facilitates the arrival of tourists not only from Latin America but also from key markets in North America and Europe. Through alliances with airlines and hotel chains, it has decisively contributed to increasing visitor numbers, supported by integrated promotional campaigns across its various business units.

Over the past year, the promotional strategy has generated sustained growth in passenger flow. At the same time, the Dominican Republic's active participation in caravans organized by the B2B Retail unit, PriceAgencies, has allowed the destination's tourism offerings to be showcased to more than 1,500 travel agents in various cities across Mexico.

Carolina Pérez, director of the Dominican Republic Tourism Promotion Office, emphasized:
"The alliance with PriceTravel Holding is strategic for promoting our country in key markets such as Mexico and Colombia. Through events such as the PriceAgencies caravans, we have managed to connect directly with more than 2,500 travel agents, strengthening their awareness of our tourism offerings. This collaboration not only boosts sales but also reinforces our position as a leading destination in the region."

At DATE 2025, one of the leading tourism industry fairs in the Dominican Republic, PriceTravel Holding recognized the hotels with the highest sales volume through its platforms with the Key Partner in Destination distinction, as part of its policy of strengthening strategic alliances.

The company also had a prominent participation in the Viaja y Vuela Outlet event with its PriceTravel.com brand, presenting exclusive promotions that positioned Punta Cana as one of the most popular destinations among attendees.

PriceTravel Holding's product portfolio in the Dominican Republic includes more than 150 hotels and an offering tailored to all travel segments. Air connectivity is strengthened by agreements with airlines such as Wingo and Arajet, as well as Aeroméxico's recent announcement of expanded service frequencies to the country. This combination of hotel offerings and connectivity strengthens the Dominican Republic's position as a competitive and expanding destination.

Rafael Durand, COO of PriceTravel Holding, said:
"We are proud to continue developing this partnership with the Dominican Republic's Ministry of Tourism. Our vision is to remain a trusted partner that connects more travelers with a destination that truly has it all."

This commitment was recently reaffirmed during the Third Trade Fair held in Miami, where the collaboration agreement between the two entities was renewed in the presence of Tourism Minister David Collado.

"We congratulate Minister David Collado and his team for their professionalism and strategic vision. Thanks to their openness to working together with the private sector, we have achieved very positive results," Durand added.

Looking ahead, PriceTravel Holding plans to continue investing in technology to strengthen its distribution platforms, which will scale its impact and facilitate the international promotion of destinations like the Dominican Republic, consolidating its global reach and contributing to the sustained growth of tourism in the region.