Wyndham strengthens its presence in the Caribbean and seeks new opportunities in the North American market

What were Wyndham Hotels & Resorts' objectives for this edition of the event?

IPW is key for us, as the North American market is one of Wyndham's most important, both in terms of property volume and high-value customer generation, especially in the Caribbean.
We are here to continue strengthening our promotion, optimize our distribution, and generate synergies that simplify the purchase of our hotels by the North American trade.

What properties are you promoting in this edition?

We have a diverse presence. For example, from New York, we're promoting hotels like the Wyndham Garden Chinatown and the iconic The New Yorker. We're also supported by the corporate distribution and connectivity team. In my case, I represent all hotels in Latin America and the Caribbean, with a focus on generating new opportunities with key buyers in the US market.

In which markets do you see the most interest from buyers?

Mexico is always an attractive market, but we've also seen significant interest in Caribbean destinations like the Dominican Republic, Aruba, Curaçao, and Barbados.
Air connectivity plays a key role: the better connected these islands are to major U.S. cities, the greater the potential demand.

What do you highlight about the Wyndham Grand Barbados?

It's undoubtedly one of our most notable properties. It's an all-inclusive resort that opened just over two years ago and continues to grow. We're close to opening new beach outlets and are looking forward to Connect Barbados, where our new sales and marketing department will participate alongside our key business partners.