CATA and the Mundo Maya Organization sign an agreement to strengthen multi-destination tourism in the region

The Central American Tourism Promotion Agency (CATA) and the Mundo Maya Organization (OMM) signed a Memorandum of Understanding that marks the beginning of a renewed strategic alliance to strengthen the joint promotion of CATA member countries and the Mundo Maya as a safe, competitive, and internationally attractive multi-destination tourism destination.

Among the commitments made are joint participation in meetings with tour operators, the development of regional digital campaigns, the cross-promotion of products and tour packages through their respective platforms, and the ongoing exchange of information, studies, and promotional content.

The agreement was signed by Boris Iraheta, Secretary General of CATA; Beatriz González, Permanent Technical Secretary of the WMO; and Nicole Solano, CEO of the Ministry of Tourism, Youth, Sports and Diaspora Relations of Belize, in her capacity as Pro Tempore President of the WMO. The agreement reaffirmed the commitment of the signatory institutions to strengthening regional cooperation in tourism.

With this signature, CATA and the WMO consolidate their willingness to work together to leverage the cultural, natural, and heritage strengths shared by the countries of the region, helping to boost the regional tourism industry and position it more strongly in international markets.

In this same space, a Memorandum of Understanding was also signed between the Federation of Tourism Chambers of Central America (FEDECATUR) and the Mundo Maya Organization. The aim is to organize meetings between tour operators and other industry stakeholders from the countries that make up the Mundo Maya region, tailored to the technical capabilities of each party.

With these actions, Belize reaffirms its position as a key country in the integration and promotion of multi-destination tourism in the region, highlighting its commitment to coordinating regional efforts that enhance the cultural, natural, and archaeological wealth of the Mayan World and the Central American Integration System in international markets.

Source: Visit Centroamérica.