Iberostar Group, one of TIME's 100 most influential companies in the world

The Iberostar Group has been included on the TIME100 list of the 100 most influential companies in the world in 2025, compiled by the prestigious American magazine. The 100% family-owned hotel group has been recognized in the "Leaders" category for its commitment to a responsible business model, its impact on the global tourism industry, and its ambition to transform the sector through science and innovation.

The Iberostar Group is the only Spanish company and the only representative of the tourism sector on this list, which annually identifies organizations that are defining the future of global business. TIME has valued a series of qualities that reflect leadership, such as positive impact, capacity for innovation, transformative ambition, and the success of its business model.

“This recognition from TIME supports our ambition to transform tourism and highlights the collective efforts of an exceptional team that works with a long-term vision and is committed to excellence. This achievement encourages us to continue moving forward with determination, placing our purpose and values ​​as fundamental pillars of our future growth,” says Sabina Fluxà, Vice President and CEO of the Iberostar Group.

Commitment to responsible tourism

Among the aspects that have allowed the Iberostar Group to be included in this list, its responsible and positive tourism model stands out, which puts people and the planet at the center. Through its Iberostar Wave of Change movement, the company promotes inclusive, equitable, and enriching work environments; strengthens its commitment to communities, fostering the socioeconomic development of the destinations where it operates; and promotes actions to protect marine biodiversity and mitigate climate impact, from the Caribbean to the Mediterranean. Iberostar also works to enhance a more conscious gastronomic offering, offering quality fish and seafood from responsible sources. It also works on specific actions focused on restoring marine and coastal ecosystems and consolidating a circular experience in its hotels, minimizing waste, improving energy use, and extending the lifespan of materials. All of this, without losing sight of responsible growth, which balances profitability, rigorous environmental management, and positive social impact.

"Being included on the TIME 100 list underscores that driving positive change—rooted in science, collaboration, and purpose—can be transformative for business growth. By integrating a responsible strategic approach across our business, we seek to demonstrate that sustainability is not an add-on, but rather creates long-term value. This recognition reinforces our vision to shape a tourism model that supports nature, strengthens local communities, and builds resilience for the benefit of future generations," said Gloria Fluxá, Vice President and CSO of the Iberostar Group.

With this inclusion on the TIME 100 list, Iberostar reinforces its role as a key player in the transformation of the tourism sector, positioning Spain as a leader in the evolution toward a fairer and more balanced model for people, communities, and the planet. The full list can be found at this link.

Source: Iberostar Group