Americas 2025 with its tourist attractions and offerings for the MICE segment

With the goal of continuing to strengthen its presence in the regional corporate market, Aruba will once again participate in IBTM Americas, one of the key events for the MICE industry in Latin America. There, the destination will showcase its diverse offerings for incentive travel, conventions, and corporate meetings, highlighting its infrastructure, connectivity, and natural surroundings.

During the event, the Aruba Convention Bureau will share details about its incentive programs for groups and companies choosing the island to host their meetings or events. These programs include benefits such as financial incentives and airfare reimbursements applicable to local suppliers, primarily hotels and DMCs.

Representatives from renowned Aruba hotels will also be present: Hilton Aruba Caribbean Resort & Casino, with Nayla Geerman (Sales Manager); Embassy Suites by Hilton Aruba Resort, represented by Duska Dirksz (Sales Manager); and Holiday Inn Resort Aruba, with Rene Croes (Sales Manager).

The Aruba Convention Bureau team will be led by Jerusha Rasmijn, bureau director, and Luisa Arcila, conference and events coordinator, who will provide information on the destination's comprehensive offerings and facilitate contact with the various stakeholders in the tourism chain.

Participation in IBTM Americas represents an opportunity for Aruba to continue demonstrating its ability to combine idyllic settings with international-quality services, consolidating its position as one of the most attractive destinations for the MICE segment in the region.

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