ITB Asia: Redefining the Corporate and Leisure Travel Experience

As the region's leading travel trade show, ITB Asia brings together thousands of top-tier buyers from both the corporate and tourism sectors to search, connect, and collaborate.

This year's edition welcomes high-level representatives from:

Multinational corporations, travel management companies, and global business travel programs

Leading leisure wholesalers, tour operators and luxury travel consultants

Incentive travel planners and high-spending VIP groups

Buyers from across Asia-Pacific, with a strong presence in key growth markets in Southeast Asia

What buyers should expect:

More than 1,400 buyers from the MICE, leisure and corporate travel segments

90% are decision makers/C-level, ensuring valuable business conversations

Buyer-exhibitor ratio of almost 1:1 for maximum exposure

1 in 2 buyers signs a contract with the exhibitor, creating the most business-friendly trade show.

Whether offering personalized leisure experiences, innovative group travel solutions, or comprehensive corporate travel management, ITB Asia 2025 is where impactful partnerships begin.

Source: ITB Asia.