TrustYou joins SiteMinder to optimize the management of hotel reservations
The largest passenger feedback platform in the world, it has become the 100th hotel technology provider to implement SiteMinder Exchange
TrustYou, the largest traveler feedback platform in the world, has become the 100th hotel technology provider to implement SiteMinder Exchange, a powerful and simple solution introduced in June by the leading global platform in cloud services for the hotel sector, SiteMinder , to solve the problem of connectivity of property management systems (PMS) and hotel applications.
The connection, which has been set up this month, makes TrustYou accessible to the multitude of PMSs that integrate with SiteMinder Exchange and will allow greater adoption of the 'review marketing' tools (marketing based on guest reviews) and messaging system for TrustYou guests beyond their 50,000 hotel clients.
Michael Menzel, CRO and VP of strategic collaborations of TrustYou, says: "Our collaboration with SiteMinder has a common beneficiary, which is the hotelier, who now has more information and knowledge to understand their guests and offer them more personalized services. systems will work together, the easier it will be for hotels, and we firmly believe that hoteliers of the future will not be able to operate without tuned integrations such as those provided by SiteMinder Exchange. "
Dai Williams, Senior Vice President of SiteMinder Global Alliance, notes that "the response we have received since the launch of SiteMinder Exchange has been tremendously positive and revealing about the importance of the solution for all innovators within the hotel technology sector. We wanted to provide a means for disruptive startups to take off, rather than be hampered, and we are delighted that SiteMinder Exchange has been so well received by leading companies such as TrustYou. "
Designed to address the historic connectivity challenge that technology developers have for hotels, SiteMinder Exchange acts as a data layer that connects hotel PMS and applications, ranging from CRM and tools to drive sales, to IT systems. revenue management, review-based marketing and messaging systems for guests. Among the first to adopt it are Guestfolio, Welcome Pickups and Pace, and dozens more are in the process of being implemented.