Rise of the dollar, an opportunity to promote Colombia
The national cities with the highest number of visitors are Cartagena, San Andrés, Santa Marta, Bogotá and Medellín
The volatility of the dollar, which has been registered in recent months, has created a concern for the industry. Although an alarm has been generated for the future months regarding the flow of Colombians abroad, this situation has become an opportunity for receptive tourism, taking into account that, faced with the devaluation of the peso, vacationing in the country It can be made more economical.
"This is an opportunity to promote new places in Colombia, to show why we are the first country in species of birds and orchids, and the second in plants and fish. Also to make known our cultural and gastronomic richness, aspects that cataloged us as a true orange destination ", explained Paula Cortés Calle, executive president of ANATO.
According to the most recent Survey of Season that ANATO carries out to its Associated Travel Agencies, the national cities with the highest number of visitors are Cartagena, San Andrés, Santa Marta, Bogotá and Medellín. It should also highlight the rise that Armenia and Pereira have reached four and two positions more than last year.
However, the National Government, along with Travel Agencies, has also been working on the promotion of other destinations such as Mompox, where colonial architecture can be appreciated, visit its surrounding marshes, as well as learn and learn about the art of filigree; Riohacha, ideal to be in contact with the Wayúu culture in indigenous ranches; Nuquí to appreciate the beauty of its resplendent beaches, and thermal waters; and Guainía, where the hills of Mavecure are found, rock formations, classified among the oldest areas of the planet. .
"Faced with the rise of the dollar, Travel Agencies have worked on the design of novel tourist packages that allow travelers to discover Colombia in a different way, as is the case of tours of the Heritage Villages, Nature Route and Faith for Nariño, and the Road to the Port Society and the San Cipriano River nature reserve, in Buenaventura "said the trade union leader.