Latin American tourism leaders met in Santiago de Chile
In the anteroom of Fiexpo, yesterday the 6th was held. Latin American Political Forum on Meetings Tourism
Yesterday afternoon was held at the Sheraton Hotel in Santiago de Chile the 6th. Latin American Political Forum on Meeting Tourism. The event counted with the participation of Ministers, Secretaries of Tourism, Governors, Intendants, Parliamentarians members of Tourism Commissions, Directors of Tourism at national, provincial or departmental level, Mayors, Politicians in general involved directly or indirectly with the tourist sector, directors or presidents of Convention Bureaux and authorities of the most important international associations of the sector.
The forum began with the presentation of Mónica Zalaquett Said, Undersecretary of Tourism of Chile who highlighted the importance of having carried out the Fiexpo in Santiago de Chile for 3 consecutive years and the country's progress in tourism.
Following was a message from James Rees, President ICCA who highlighted the progress of meetings tourism in Latin America and the Caribbean.
Later, Ana Maria Arango, Director of UFI for Latin America, presented a complete study on the economic impact of fairs in Latin America and the trends of the event industry.
Then, Rosi Prado de Holguín, Minister of Tourism of Ecuador, took the stage. She highlighted Ecuador's Integral Plan of Tourist Assistance. Undoubtedly a great added value for the destination.
Next, Julian Guerrero, Vice President of ProColombia, gave a presentation on MICE tourism in his country. It is worth remembering that in 2020, both the Latin American Forum on Meeting Tourism and Fiexpo will be held in Colombia.
Then there was the conference of Christian Mutschlechner, former president of ICCA and Director of the Convention Bureau of Vienna for more than 25 years. The official managed to position the city as one of the most successful destinations in the collection of events.
The program also included a presentation by Didier Scaillet, Executive Director of SITE who carried out an in-depth analysis of the differences between MICE tourism and leisure tourism.
After a brief recess, the Forum resumed its activity with a conference by Sherrif Karamat, President & CEO of PCMA, who referred to the joint work that public bodies must face with the private sector to guarantee success in meeting tourism.
The day ended with a cocktail organized by Chilean tourism authorities.