Meliá renews its commitment with the Argentine market at FIT

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Meliá renews its commitment with the Argentine market at FIT
Wed October 09, 2019

The hotel chain has participated in the event that closed yesterday in Buenos Aires with the great objective of supporting its business partners and promoting openings and renovations


The Mallorcan chain Meliá has set up a stand at FIT 2019, the event held in Buenos Aires that concluded yesterday, To find out more details of their participation we have interviewed Markus Haack, Meliá Sales & Marketing Director for the Dominican Republic, Jamaica and the Bahamas. The executive commented: "From Meliá we consider the Latin market as vital for the entire chain and Argentina is no exception, we know that we have hotels in the destinations that we like the most and our clients are loyal to the brand. Here we have come despite the bad moment that is lived in the country with the conviction that is going to recover. We have talked with each partner to make it very clear that we continue betting on the country. "

"Being a global company we always have changes to adapt to each market, we are present in more than 350 countries. The main idea is not only to be on the beach, but also to be in the big cities to attend the corporate. In 2020 we will keep expanding. We know that we must strive because competition is tough. "

"We are making great bets to improve the experiences of our customers. In Punta Cana we have invested 250 million dollars in the Gran Reserve, which has 450 rooms, a water park and a great gastronomic proposal. We also invested 30 million in the Meliá Caribe where we have divided it into 2 for families and another for adults only, we are also planning for Meliá Punta Cana to include a renewed wellness experience, aimed at an audience that seeks not only a large all-inclusive hotel, but also a large spa, equipment sports, a nutritionist service and a specially designed room".

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