December, an attractive month for international travelers choosing Argentina

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Travel2Latam
Travel2Latam
https://en.travel2latam.com/nota/58092-december-an-attractive-month-for-international-travelers-choosing-argentina
December, an attractive month for international travelers choosing Argentina
Mon December 23, 2019

Canada (+ 230% YoY), Germany (+ 180% YoY), Mexico (+ 170% YoY), United Kingdom (+ 170% YoY) and United States (+ 140% YoY) were the main issuing markets that showed the highest growth


For those who want to leave behind the cold of the Northern Hemisphere to those who seek to take advantage of the recess of the end of the year parties and enjoy planning something special to enjoy them. December has a menu of good reasons to travel around the world and Argentina captures the demand of international travelers to their destinations.

In December 2018, international demand towards Argentina showed a 150% growth (compared to the same month of the previous year), according to Expedia Group [1], the global travel platform. Argentina was an attractive destination for international travelers, who accounted for 90% of total demand.

Canada (+ 230% YoY), Germany (+ 180% YoY), Mexico (+ 170% YoY), United Kingdom (+ 170% YoY) and United States (+ 140% YoY) were the main emitting countries that showed the highest growth between December 2017 and December 2018.

Aligned with the most popular local destinations, in that period international travelers preferred to visit the mountains and lakes of Bariloche (+ 320% YoY), the combination of vineyards and nature of Salta (+ 240% YoY), the shocking distant attractions of Ushuaia (+ 180% YoY), the vibrant urban proposals of the City of Buenos Aires (+ 140% YoY) and the wild Iguazú (+ 130% YoY).

This year's tourism indicators are presented as optimistic for the summer that arrives in Argentina: the demand for international travelers increased by 30% during the second quarter of the year, a percentage similar to that registered during the first three months of the year [2] ; During July 2019, 7 out of 10 travelers in Argentina went abroad [3].

With the energetic arrival of international travelers and the expectation of a summer in which Argentine travelers will turn to local destinations, the coming months appear full of opportunities for hotel partners to enhance their services and businesses. Strengthening the relationship with travelers can be useful for a better experience for both guests and hoteliers.

“Today we know that technology can improve travel experiences for both guests and hoteliers: innovative solutions and infrastructure help our partners to boost their projects, while at the same time it can help make it simpler and more enjoyable. travel for travelers [4]. A direct dialogue between hoteliers and travelers who booked their rooms, such as the one offered by the Expedia Group Conversations tool, can provide a more personalized experience for guests and allow them to directly contact hotels for orders such as special amenities and others services, ”says Carrie Wilder, Market Management Director, Expedia Group.

Research shows that communication from hotels to guests a few days or weeks before the stay is more important for the traveler than during the period of choice of the hotel [5]. Around 17 million conversations between our hotel partners and travelers were held during 2019 to date, and 70% of hotels are responding to inquiries initiated by guests [6]. This attention to the requests and doubts of the traveler can have a direct impact on their experience: hoteliers who answer these inquiries from travelers have 3% less cancellations and those who had a strong bond have a 40% more chance of returning to that property than other tourists.

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