Mexico at the forefront in environmental management and destination management

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Mexico at the forefront in environmental management and destination management
Thu June 11, 2020

The Secretary of Tourism chaired the Second Meeting of the Blue Flag National Jury. He proposed that the country's beaches that bear this badge have everything necessary to meet the needs of inclusive tourism

The Secretary of Tourism of the Government of Mexico, Miguel Torruco Marqués, through a video conference, headed this morning the Second Meeting of the Blue Flag National Jury.

The meeting was attended by Joaquín Arturo Díaz Ríos, executive director of the Foundation for Environmental Education (FEE) Mexico, which exclusively holds the license to operate four programs nationwide: Blue Flag, Eco-Schools, Green Key and Learning About Forest.

During his message, the head of Sectur affirmed that the Blue Flag International Badge is awarded annually to beaches and marinas, thanks to the hard work of all involved, which in the 2019-2020 season led Mexico to be in the first position of the American continent with more Blue Flag beaches and thirteen sites worldwide.

The Blue Flag badge certifies coastal destinations that have achieved excellence in environmental management and management, safety and services, environmental education activities and water quality.

"In this sense, and given the situation we are experiencing, safety, quality and hygiene take center stage, and initiatives such as the Blue Flag certification allow us to strengthen the image of Mexico worldwide," he said.

On this occasion, the candidacies for the 2020-2021 season were evaluated by a National Jury. This jury is made up of the Secretariats of Tourism, Health, Environment, Communications and Transport, the Navy and organizations such as the Federal Commission for Protection Against Sanitary Risks (Cofepris), Federal Attorney for Environmental Protection (Profepa), National Water Commission (Conagua), National Fund for Tourism Promotion (Fonatur), Mexican Center for Environmental Law, Free Access AC, and the Confederation of National Chambers of Commerce and Tourist Services (Concanaco-Servytur).

Secretary Torruco Marqués expressed that of the candidacies presented, 63 beaches of 66 nominated, three marinas and 25 sustainable tourism vessels, met the requirements to hold the Blue Flag Distinctive.

“Today, June 10, 2020, this Blue Flag National Jury knew the results of the candidacies that the International Jury analyzed and voted on. The sites that will hold the Blue Flag Distinction will be able to officially do so starting next July 1, for purposes of public information, which is the date on which the Blue Flag Season traditionally begins, "he said.

However, he made it clear that the physical opening of the beaches will have to adhere to the provisions of the Ministry of Health, the highest authority in the management of this crisis caused by the pandemic, on the dates that that agency indicates, as well as the State health authorities, so the reactivations of Blue Flag sites should be staggered, according to the circumstances of each of the destinations.

Likewise, the owner of Sectur supported the request made by Laura Bermejo, representative of the Free Access civil association, to turn Blue Flag beaches into inclusive beaches.

She assured that it would be a great added value to provide them with all the facilities for those who have a disability, with all the necessary signage, and thus demonstrate to the world that Mexico is also avant-garde in the matter.

In addition, he recalled that the 45th edition of the Tourist Tianguis, to be held next year in Mérida, will be the first inclusive in its already long history, in which blind, wheelchair or Down syndrome hostesses will participate, because they all have the same right to be part of this great event.

"From now on, it will be the fundamental rule of face-to-face Tourist Tianguis, they will all be inclusive, because all people are part of society and in this way we will do justice, for the first time, in all the angles that the public administration ”, he maintained.

She also supported the proposal that, in principle, in the information modules it be in Spanish and English, to later add the languages of the main tourist-sending countries to Mexico.

Finally, the secretary Torruco Marqués thanked the jury for the effort made and invited them to continue working together for the benefit of the country's tourism industry.


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