ABC Global Services acquires CCRA
Industry leaders join forces to offer unmatched hotel programs and services for travel agents and hoteliers
ABC Global Services is pleased to announce that it is acquiring the assets of CCRA (The Travel Commerce Network) in an integration of the two largest providers of hotel content and travel agency services. Combined, the two organizations will prove mutually beneficial to their Travel Management Company (TMC) and agency clients by providing an unparalleled level of travel and hospitality products and personalized service administered by the industry’s best account management team. They also will offer unmatched opportunities for their hotel partners to grow revenue across a broad range of travel segments.
“I couldn’t be more excited to partner with the entire CCRA team and welcome their clients and supplier partners into our joint family,” said Eric Altschul, CEO of ABC Global Services. “Together, we truly offer a value proposition that is second to none, enabling clients and suppliers to benefit from a single partner that can service all of their needs.”
Dic Marxen, president and CEO of CCRA, added, “Bringing together the largest corporate and leisure programs is an opportunity for our joint team to deliver ever-increasing value to our agency clients and hotel partners in an unprecedented way.”
Thanks to this meaningful and timely partnership, ABC and CCRA are now able to present hoteliers with one-stop shopping and the highest return on investment at a time when the hotel community needs it most. For 2021, ABC and CCRA will offer all existing and new hotel partners reduced participation fees, marketing inclusions, package discounts and increased distribution opportunities all designed to help the industry recover from the impact of COVID-19.