Copa and PROMTUR Panama present security video inspired by the wonders of the country
On all flights, passengers will be informed in a novel, entertaining and inspirational way about the security measures they must comply with during the journey
Copa Airlines and the Tourism Promotion Fund (PROMTUR Panama) ratify their commitment to the country's tourism development, launching a new and unpublished safety video on board the airline's flights, inspired by Panama and its tourist attractions. This world-class production seeks to position Panama as a unique tourist destination, abundant in culture, natural wealth, beaches, and entertainment and fun options, while informing its passengers in an entertaining way, about the important security measures that they must comply with during trip.
Filmed at the end of 2019, by the audiovisual production company VFX of Panama, the new security video of Copa Airlines is the first in Latin America dedicated entirely to highlighting the wonders of a country, and can be enjoyed by thousands of passengers from different nationalities that fly daily with the Airline.
The important audiovisual piece is the most recent of the multiple efforts and initiatives to promote Panama that, together with the Panama Stopover program launched in 2019, position the country as one of the most attractive destinations for travelers in the region, and that Copa Airlines and the national tourism authorities have run through the years.
"We decided to launch this important video that enhances the beauty of Panama at this time, because the country has just reopened its borders and must continue to position itself as a tourist destination, especially when the decision to travel for pleasure is a process that begins long before the trip, "said Pedro Heilbron, executive president of Copa Airlines." We consider that this effort will be a stimulus in the progressive reactivation of a sector that has prepared and is ready in terms of biosecurity to receive visitors, once they are ready to travel ”, He concluded.
“From PROMTUR Panama, as an international destination marketing organization, we are committed to increasing the visibility of Panama, highlighting the beauty of our natural and cultural heritage. This video is part of the Stopover Strategic Alliance, launched in 2019 in conjunction with the Panamanian airline that flies to our main target markets, ”said Fernando Duque, president of the Board of Directors of PROMTUR Panama.
The new Copa Airlines security video will also be actively promoted through the airline's social networks and the Destination's digital platforms, www.VisitPanama.com, as well as in other media, with the aim of awakening the interest and desire to know Panama, as people from all over the world begin to make their travel plans again.
“The new Copa safety video that highlights the authenticity of our culture and nature is a very wise contribution, just at the moment when Panama is concentrating its efforts on the reactivation of tourism, betting on the new Sustainable Tourism Master Plan for the innovation and the differentiation of our destination based on the extraordinary richness and diversity of our natural and cultural heritage ”, commented Iván Eskildsen, general administrator of the Panama Tourism Authority
In the production, crews and ground personnel of Copa Airlines guide the passenger through a tour full of music, culture, adventures and experiences that every tourist would like to live, along 12 emblematic places of the diverse Panamanian geography, while exhibiting in a creative way , each of the security measures that must be complied with during all Airline flights.
Panama City, Casco Viejo, Boquete, San Carlos Lagoon, Bocas del Toro, Los Santos, Chagres National Park and Tocumen International Airport, were some of the locations where the production was filmed at the end of 2019. It featured with a team of more than 250 people among scriptwriters, creatives, producers, technicians, actors, folk groups and natives of the different regions that served as the stage to show tourists the experiences that only in Panama can enjoy.
Now, when travelers fly with Copa Airlines, in addition to noting the important disinfection, hygiene and biosafety measures and protocols that the Airline has implemented, in the hands of the national health authorities and the Tocumen International Airport, they will pay greater attention to the measures of security, captivated by a majestic tour of the "Panama we remember and the one that will soon return", as alluded to in the new Copa Airlines security video.