EXPOTUR Costa Rica 2020 is presented
With the participation of the Minister of Tourism, Gustavo Segura presented today the event that will be held in virtual format to promote the country's destinations
After 35 years in which the event was held in person, this year and due to the Covid-19 pandemic, it will be held online from November 16 to 21.
The Costa Rican Association of Tourism Professionals (ACOPROT), organizer of the event with the support of the Costa Rican Tourism Institute (ICT), has proposed this year to present an innovative format and provide a tool for entrepreneurs in the sector to market their products to buyers around the world with an eye toward the 2021 season.
EXPOTUR will be a platform to promote new businesses for 2021, attract tourists and reactivate the sector in Costa Rica.
Through a state-of-the-art platform, exhibitors will participate virtually who will be able to interact with national and international visitors.
International national entrepreneurs manage their appointments from the platform as has been done in previous editions.
When the platform is enabled dating, national and international entrepreneurs may schedule appointments according to markets and market niches those who work or want to realize new strategic partnerships.
This mode allows you to secure more than 50 citations in 6 trading days in 144 enabled continuous hours.
Each vendor will be able to secure up to 50 appointments with various buyers of our priority markets.
Once in the schedule, the buyer can view the virtual booth via an interactive system where you can see the # of stand, logos the company, its social networks and relevant information.
Entrepreneurs who already have their specific appointment and can see the seller, a connection is established through the fair platform at their stand so that their meeting is virtual in real time with the wholesaler of interest. The video chat will be used during the 6 days of commercialization.
The sellers and buyers can make the journey in the virtual fair and make an appointment to those entrepreneurs who had not contemplated appointment.
Virtual meetings with international entrepreneurs are in real time, and allow you to national tourism entrepreneur show its product to the client through the "share screen", sending infographics, special rates and relevant contact information.
For his part, Erasmo Rojas, president of Acoprot, has expressed the importance of this edition of Expotur 2020: "At Acoprot we have a responsibility to the country and to the thousands of people linked to tourism, to continue looking for creative ways to encourage tourism towards Costa Rica and reactivate the sector that today is at the lowest levels in history. We will work tirelessly to continue being one of the preferred tourist destinations in America and Europe ”.
"In a very complicated context for tourism, we want to contribute with this virtual fair the rapid reactivation of the sector with a view to 2021, where Costa Rica can be a tourist destination that adapts to the new reality and companies can show their products and destinations to international buyers without leaving the country, ”adds Massi Devoto, who is directing the sales strategy for Costa Rican exhibitors.
Gustavo Segura, Minister of Tourism of Costa Rica stated: "Every year our industry comes together to promote the country's tourist destinations and services at this event. We are very pleased to support this vital event for the industry."
"Buyers from 33 countries will participate virtually to whom we can present the tourism potential we have."
"EXPOTUR is a tool for the urgent economic reactivation generated by tourism."
"Here we will show ourselves company by company, destination by destination, that we have prepared ourselves in the best way to receive tourists in the best way."
"In addition, our country offers a model health infrastructure that is decisive today."