Business opportunities for meeting and corporate tourism at FITUR MICE
The B2B section of FITUR specialized in the Mice segment, has confirmed, on the part of the offer, the participation of 54 companies from 16 countries, and registered more than 250 buyers with decision-making power
With FITUR “Special Recovery Tourism” still three months away, the business response to the FITUR MICE section, the B2B meeting point between the supply and demand of meeting tourism, congresses and Business Travel, has been very positive, revealing the need to regain contact, find business opportunities and boost the activity of this key segment for tourism and the economy of the countries.
And it is that FITUR MICE has already confirmed, on the part of the offer, the participation of 54 companies from 16 countries, among which are large hotel groups, such as Barceló, Blau Hotels, Mon Hotels, W Barcelona, City Express; Convention Bureaux such as that of Gran Canaria and Valladolid; National destinations such as Asturias, Córdoba, Galicia, Las Palmas, La Rioja, Madrid, and Sitges, and international destinations, such as Hungary and the Czech Republic; the fairgrounds and conference centers of Seville and Zamora; venues for holding events such as the Royal Glass Factory, and technology service companies, among others.
The first data also show that demand is activating since as of today more than 250 hosted buyers from 46 countries have registered on the FITUR MICE platform.
The FITUR MICE section, which has the collaboration of MITM Events, a company specialized in the organization of B2B events for the MICE industry, and the support of the network of IFEMA Delegations around the world, will be held during the two days prior to FITUR 2021 "Special Recovery Tourism", on May 17 and 18.
It is an exclusive space where registered participants will be able to carry out a complete meeting schedule with an average of 30 15-minute appointments with company executives, rigorously selected and with a high volume of business, among which are Corporations, Companies incentives, event and conference organizers, associations, business travel etc.