WTTC World Summit in Cancun will boost the recovery of the sector

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WTTC World Summit in Cancun will boost the recovery of the sector
Gloria Guevara, WTTC
Mon April 19, 2021

The event will be held from April 25 to 27 with the participation of 600 delegates in person and more than 30,000 virtually

The WTTC World Summit will be the first major event in the tourism sector this year, and under the slogan "Uniting the World for Recovery" it will become the platform to promote the recovery of the sector, which has been severely damaged by the effects of the COVID-19 pandemic in the international economy.
The global meeting will be held from April 25 to 27 in Cancun, Quintana Roo, and will demonstrate how things can be done well, under strict biosafety standards for the protection of the health of the Participants in the venue
The global meeting will be held in a hybrid way in two aspects: with 600 delegates in person and more than 30,000 remotely, through a digital platform.
The participation of Juan Manuel Santos, former President of Colombia and Nobel Peace Prize winner in 2016, has been confirmed, as well as CEOs of companies (Carnival Corporation, Hilton, Marriot, Meliá and Internova, among many others), government leaders, ministers Foreign Relations and Tourism, and over 100 top-notch speakers from countries like the United States, France, Spain, Portugal, Greece, Peru, and Saudi Arabia, to name just a few.
“Today more than ever, the holding of the World Travel and Tourism Summit in Cancun is of great importance, as it will be the platform for the global recovery of this important industry. It is time for everyone, authorities, businessmen and society, to work together and move this sector forward. Our event will mark the way for the recovery of 100 million jobs this year in the travel and tourism industry, which has been severely hit by the COVID-19 pandemic, ”said Gloria Guevara Manzo, President and CEO of the WTTC.
He stressed that there is great confidence in the government of Quintana Roo, which was one of the first global destinations to receive the Safe Travel Stamp for the application of hygiene and sanitation protocols.
He explained that during the World Summit various initiatives related to the travel and tourism sector will be presented in terms of sustainability, digital agenda, social impact and the empowerment of women in the sector (Women in Global Travel), with great impact on equity. of genre.
The Summit will be a great event that will generate investment and promotion, but will also promote social development in the destinations, as well as the empowerment of women. These factors will give greater strength to the summit, which will mark a before and after in the sector.
The travel and tourism segment generates one in four jobs in the world, and at this moment it faces the greatest challenge in its history. The health crisis has severely impacted him and more than 174 million jobs have been affected.
Public health is a priority. Faced with this scenario, the application of the vaccine against COVID-19 in the main countries that emit tourists in the world, the use of rapid tests and mouth covers, the use of digital applications, as well as the implementation of hygiene protocols. and security, represent a light at the end of the tunnel, allowing a gradual recovery of the sector.


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