WTTC World Summit begins in Cancun
The event brings together leaders of the global tourism sector in the paradisiacal Mexican destination until April 27
Cancun hosts the 2021 World Travel and Tourism Council (WTTC) World Summit, one of the most important tourism events that brings together leaders from the global private travel and tourism sector; This meeting will serve as a platform to promote the recovery of tourism, in addition to strengthening the promotion of the Mexican Caribbean and attracting tourism investment to Quintana Roo.
Thanks to the high standards of safety and sanitary measures that have been implemented in the Mexican Caribbean, specifically in the case of Cancun —one of the first international destinations to receive the “Safe Travels” Seal issued by the WTTC, thanks to the strict following hygiene protocols—, allow this event of international stature to take place and promote the image of the destination as one of the most reliable and safe for carrying out business and pleasure trips.
Gloria Guevara Manzo, President and CEO of the WTTC, thanked the Government of Quintana Roo for hosting an event that will demonstrate how things can be done well, under strict biosafety standards to protect the health of the participants.
"Here, in Cancun, the process of recovery of the travel and tourism sector begins, the WTTC World Summit will be attended by representatives of the sector from 20 nations," he said.
He stressed that there is great confidence in Quintana Roo, which was one of the first global destinations to receive the Safe Travel Stamp for the application of hygiene and sanitation protocols.
For his part, Carlos Joaquín González, Governor of Quintana Roo, said that the WTTC World Summit will be a great event that will generate significant investment and tourism promotion, since it will put the Mexican Caribbean in international attention.
The state president welcomed the international delegates who meet in Cancun, in the first major face-to-face meeting of the travel and tourism sector.
The meeting will be held at the Moon Palace Convention Center in a hybrid format in two aspects: with more than 600 delegates in person and more than 30,000 remotely, through a digital platform.
The participation of Juan Manuel Santos, former President of Colombia and 2016 Nobel Peace Prize Laureate, and the outstanding professional tennis player Martina Navratilova, as well as more than 100 high-level international speakers and leaders from the public sector, have been confirmed, led by more of 20 ministerial delegations from Saudi Arabia, Spain, Portugal, Greece, Panama and the Dominican Republic, among others.
The WTTC believes that the World Summit in Cancun will be the platform for the global recovery of this important industry. The event will pave the way for the recovery of 100 million jobs this year in the travel and tourism industry, which has been severely hit by the COVID-19 pandemic.
During the World Summit, various initiatives related to the travel and tourism sector will be presented in terms of sustainability, digital agenda, social impact and empowerment of women in the sector (Women in Global Travel), with great impact on gender equality.
It is important to highlight that the travel and tourism segment generates one out of every four jobs in the world, and at this moment it faces the greatest challenge in its history. The health crisis has had a severe impact and more than 174 million jobs have been affected.
In this sense, Darío Flota, general director of the Tourism Promotion Council of Quintana Roo, indicated “Without a doubt, the Mexican Caribbean once again sets the example that the sum of efforts and wills overcome obstacles. Such is the case with the celebration of the twentieth edition of the World Tourism Summit in Cancun, which shows that we are ready to face the challenges with responsibility and respect”.