Panama continues to advance in its commitment to the MICE segment
The Central American country offers a unique opportunity with the return of meetings and conventions to 25% of capacity
Panama has announced the reopening of professional business events, including seminars, trainings, conferences, forums,
Additionally, the highly anticipated Panama Convention Center, located on Panama City's Calzada de Amador, will open in August 2021. Located right at the Pacific entrance to the Panama Canal, the convention center will soon be the most largest in the region with an occupancy of up to 23,000 guests, attracting both small and large business meetings where social distancing will be required.
Whether holding a business meeting at one of the city's many renowned hotels or exhibiting at a local convention center, the Central American country offers a business travel experience like no other. Panama is easily accessible, with direct flights from major international airports in the United States, Europe, Latin America, and the Caribbean. Its capital, Panama City, is the only national capital in the world with a tropical forest within its limits. Visitors can conduct business in a thriving cosmopolitan city with easy access to Panama's cultural and natural attractions. Near the city center you can enjoy trails and world-class bird watching in national parks; visit paradisiacal beaches or the famous Panama Canal;
Additional attractions for hosting or participating in an event in Panama include:
- Incentives for groups: The country offers incentives for associative and corporate groups, which may include discounts on air flights for VIP or executive members, airport and hotel transfers, promotional material, PROMTUR support in promoting the event, etc.
- Recognition as a safe travel destination: In June 2020, Panama was one of the first countries to obtain the Safe Travel Seal by the World Travel and Tourism Council (WTTC), based on the standards from the World Health Organization (WHO) and the Centers for Disease Control and Prevention (CDC) for effective global recovery protocols.
- Implementation of the IATA Travel Pass: Panama will become one of the first countries in the region to accept the IATA Travel Pass as a digital travel credential for passengers to save the result of their COVID-19 test, which is necessary to enter the country in the coming months.
- The country's businesses are open: Although health and safety protocols, including the mandatory use of masks, remain very strict throughout the country, most restaurants, bars, shopping centers and attractions are open to visitors.
Hosting or participating in an event in the country supports Panama's Sustainable Tourism Master Plan, recently recognized by UNESCO as an example of innovation and sustainability, highlighting the heritage tourism routes of Panama. The plan reactivates Panama's Tourism, Conservation and Research (TCI) strategy, and focuses on three fundamental areas: Cultural Heritage (multifaceted culture), Green Heritage (extraordinary biodiversity) and Blue Heritage (wonders of the ocean). Business travelers can enjoy heritage routes through the following experiences:
- The Cultural Heritage narrates the history of Panama as Bridge of the World, connecting world-class attractions such as the Casco Antiguo (UNESCO World Heritage Site) and the world-famous Panama Canal, as well as experiences between the three main cultures of Panama: its seven indigenous communities, the Afro-Panamanian culture and the Spanish colonial.
- The Green Heritage takes visitors through National Parks, protected areas and private reserves of the neotropical rainforest of Panama. These routes include experiences through the visitor centers of the Smithsonian Tropical Research Institute, one of which is the Barro Colorado Natural Monument, in the Panama Canal basin, the most studied tropical forest in the world.
- The Blue Heritage includes experiences offered through various ecosystems, such as whale watching in the surroundings of the Coiba National Park (UNESCO World Heritage Site), the admiration of sea turtle conservation projects in the Pacific Ocean, as well like exploring the turquoise Caribbean waters of Bocas del Toro.