Panama has received the MICE segment leaders of the Americas

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Panama has received the MICE segment leaders of the Americas
Source: Panama Convention Center
Wed October 13, 2021

The Panama Convention Center has hosted the first face-to-face meeting of the International Association of Fairs of America (AFIDA) after the health crisis


The first face-to-face meeting of the International Association of Fairs of America (AFIDA), after the global pandemic, took place this Monday at the modern facilities of the Panama Convention Center (PCC), with the assistance of the main leaders of the trade fair and event industry in Spain, Ecuador, Bolivia, Colombia, Chile, the United States and Panama. 

The delegation that has been in the country since Sunday, October 10, had the opportunity, at the invitation of the Panama Convention Center, to take a tour of the wide spaces of this imposing structure, including knowing the capacity of the kitchen area or banquet, to attend international fairs. 

After the tour, the president of AFIDA, Mario Cajiao, expressed that the PCC is an exceptional and impressive building that offers new opportunities for holding events, and added that for many years the meetings have focused on Brazil, Argentina and Mexico countries. that have infrastructures to hold mass meetings, "how good that Panama now presents a new option, for world-class meetings with these modern and welcoming structures." “Holding this important meeting of AFIDA will also allow us to know all the technique and all the potential that the PCC has as one of the main centers in Latin America, for the development of congresses and conventions, and we will also be sharing experiences and learning for continue working in function of this industry ”, he assured. 

For his part, Rodolfo Del Valle, general director of the PCC, highlighted that Panama connects the oceans through the Canal, connects the skies through the hub of the Americas and now connects businesses through the PCC; at the same time, he announced that this year the Panama Convention Center became an active member of AFIDA. 
This "Meeting of AFIDA leaders for reactivation", developed the topics "Financial challenges and pace of recovery"; " Redefinition of the promise of value and customers ";" Management of human talent and other aspects "; and "Digital Challenges" addressed in the round tables by AFIDA members, who had the opportunity to meet with authorities from the tourism and business sector in Panama. 

Considered one of the largest structures in the region for congresses and conventions, the PCC, with a privileged location and unbeatable value, is a building, with a common central space of 12 thousand m2, with two main entrances: one facing the Canal from Panama and another to the cosmopolitan city. It has a banquet area of ​​more than 4 thousand m2, an exhibition hall with more than 15 thousand m2 and a capacity with a capacity of 23,906 people. It also has 1,715 parking lots and a technical building for the production of cold and emergency energy. In its entirety, the main building has 62 thousand m2 of construction. 

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