UNWTO looks to the future with the tourism ministers of the European Union
The World Tourism Organization have met with EU Ministers to strengthen ties in the reconstruction of the sector
The Slovenian Presidency of the Council of the European Union included tourism in its work program, recognizing the greater relevance and importance of the sector for inclusive recovery after a pandemic. Addressing ministers, UNWTO Secretary General Zurab Pololikashvili commended European leaders for protecting tourism jobs and businesses and playing a leading role in restoring confidence in international travel through standards. and harmonized protocols and the introduction of the EU digital COVID certificate.
At the same time, the Secretary-General also provided EU Ministers with an overview of UNWTO's own work at the forefront of the sector's response to the crisis, as well as the latest achievements promoting tourism climate action. Margaritis Schinas, Vice President of the European Commission, actively participated in the UNWTO World Tourism Crisis Committee, created to unite the sector and offer clear and harmonized recommendations for recovery, and has also visited the UNWTO headquarters in Madrid to address conversations with the Secretary General.
This latest intervention further strengthens the links between UNWTO and European institutions, building on the work carried out before the pandemic. In February 2020, UNWTO leaders visited Brussels. In addition to addressing the European Parliament, Secretary General Pololikashvili also met with Ministers and Secretaries of State for tourism from European countries, making clear the role the sector can play in driving inclusive growth across the region and promoting ambitions. of the European Green Initiative. Treatment . More recently, UNWTO leadership returned to Brussels in October, with a deeper agenda focused on the place of tourism in the recovery and future growth of European economies and societies.
Following the informal meeting of EU ministers responsible for tourism, UNWTO also participated in the 20th European Tourism Forum, also held in the context of the Slovenian Presidency of the Council of the European Union. The Tourism Ministers of Europe will be part of the next UNWTO General Assembly, which will be held in Madrid, Spain, from November 30 to December 3.